Top 25 Public Relations Manager Interview Questions
Question 1 of 28
Describe a time when you made a suggestion to improve the work in your organization.
Question 2 of 28
How do your skills relate to this position?
I bring to the position, management experience, experience in designing and executing campaigns for clients and strength in writing and editing.
Relations with media, managing social media accounts.
I was involved with the Greater Greenwood Chamber of Commerce and Visitor's Center of Ninety Six, SC coordinating events, doing inventory, event planning, advertising, and communicating with my supervisor and other employees to collaborate Country to the Bone and Festival of Stars.
Question 3 of 28
Why do companies need public relations?
There are two types of coverage, earned and paid. In the latter, company pays to share message, in the former, company works with editor to impact the message and because it comes from the editor, provides credibility to the company.
Its important for managing the relations and to have a clear and creative message to the client.
With my previous work experience, everyone was well equipment with the tasks at hand.
Question 4 of 28
How do you make the decision to delegate work?
Skills, timing and availability for porject.
Question 5 of 28
Give an example of how you have acted with integrity in your job.
Question 6 of 28
What innovative procedures have you developed? How did you develop them? Who was involved? Where did the ideas come from?
Better ways of compiling briefing sheets, media lists, use of Google docs to share info.
Question 7 of 28
Tell me about a time that you had to work on a team that did not get along. What happened?
Too many emails between members rather than talkiing. Encouraged social interaction and that worked for while, then needed to re-arrange team.
Question 8 of 28
Tell us about a time when you influenced the outcome of a project by taking a leadership role.
Sometimes team members will not admit that they have too much to do, need to step in and reallocate tasks as soon as aware of situation., make it easy for team to keep you updated.
Question 9 of 28
What opportunities do you see in PR for our organization?
Build client base, enter new areas to stay ahead of changes in industry. Will have more ideas as I learn more about company.
Question 10 of 28
Tell me how you go about delegating work?
Divide and conquer based on skills, interests and availability.
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Question 11 of 28
Tell me about a PR decision you made, in which you regretted. What happened and what did you learn from it?
You have to do the best with what you have in a situation, so few regrets, but always look at lessons learned.
Question 12 of 28
Tell me about a time when you had to overcome a challenge with an individual or group when developing and executing a PR initiative. How did you handle it?
Overtaxed client did not deliver what we needed, we were able to step in and work on draft of items so that she could merely approve.
Question 13 of 28
Tell me about the most difficult situation you have had when leading a team. What happened and what did you do?
One team member did not pull his weight, we did cover for him, but then he was dismissed.
Question 14 of 28
Why did you choose to pursue a career as a Public Relations Manager?
Question 15 of 28
How well do you manage your time?
Very well, lists, don't let job expand to fill time.
Question 16 of 28
What skills do you think are most critical to this job?
Manage needs of employees, clients and agency.
Question 17 of 28
What do you like most about being a Public Relations Manager?
Question 18 of 28
What do you like least about being a Public Relations Manager?
When everyone confirms for briefings and then need to wait on for for them.
Question 19 of 28
Give an example of a time in which you had to be relatively quick in coming to a decision.
Clients come on quickly and can leave quickly. Client in student online loans had immediate need for coverage with short timeline for launch and we were able to jump on it an deliver coverage.
Question 20 of 28
Describe your leadership style and give an example of a situation when you successfully led a group.
Trust employees, give them the tools they need to succeed on own, but realize that I will not throw them into deep end. Put team member in charge of developing outreach list, managing the process and garnered results.
Question 21 of 28
There are times when we are placed under extreme pressure on the job. Tell about a time when you were under such pressure and how you handled it.
I feel pressure when clients have far-reaching goals. Need to make sure that meet their needs, manage expectations and manage media needs.
Question 22 of 28
What previous experience and education lead your interest in a public relations position?
Editor, communication major, media, writing, telecom led to tech PR
Question 23 of 28
What does public relations mean to you?
The ability to liaise between client and influencers in order to deliver message.
Building relationships between organizations and their public's.
Question 24 of 28
What kind of opportunity are you looking for?
Chance to aid clients, help employees grow in skills and help agency to meet goals.
I am looking for a role in leadership and corporate communications.
Question 25 of 28
What are your career goals?
To deliver value for clients and employer.
I want to be in Public Relations because I want to use my gift of creativity and helping others.
Question 26 of 28
What qualities make a good public relations manager?
Listening to client, employees and editors and being able to meet the needs of each group.
A person that can meet deadlines, be detailed-oriented, tech savvy, and outgoing.
Question 27 of 28
What skills would you like to develop in this job?
Industry understanding, new media techniques.
Question 28 of 28
Give me an example of when you had to go above and beyond the call of duty in order to get a job done.
International clients require availability outside work hours and I assure that I or team member is available. Work with editors to meet needs for sotry.
About Public Relations Manager
October 9th, 2017
Companies employ public relations managers to develop and maintain a favorable public image of their organization. Their specific responsibilities may vary depending on the industry they are working in as well as the company's marketing budget. In general, public relations managers design and write press releases, respond to media requests, prepare information for publishing, assess promotion programs and arrange promotional interviews and programs on behalf of their employer.
Most companies will require all applicants to have at least a bachelor's degree in journalism, English, public relations, communications or business. Having some work experience as a public relations manager will work heavily in your favor. One way to get this is by completing an internship. Public relations managers must have outstanding communication, interpersonal, organizational, speaking, writing and problem-solving skills.
Why did you choose this particular career path? Do you think you have what it takes to work in public relations? With speaking, presentation and communications skills being key attributes for this role, the interviewers will be paying as much attention to how you deliver your replies as to the replies itself. Before going for your interview, it pays to practice, practice and practice some more. Practice what you are going to say and how you are going to say it. To see the kind of questions that are typically asked at public relation manager interviews, go to Mock Questions.