31 Apple Interview Questions & Answers

Table of Contents

1. Accomplishment Questions
2. Adaptability Questions
3. Ask The Interviewer Questions
4. Career Goals Questions
5. Compatibility Questions
6. Competency Questions
7. Customer Service Questions
8. Diligence Questions
9. Direct Questions
10. Diversity Questions
11. Experience Questions
12. Gallup Questions
13. Job Satisfaction Questions
14. Leadership Questions
15. Problem Solving Questions
16. Stress Questions
17. Teamwork Questions
18. Time Management Questions
19. Tough Questions

Accomplishment

1. Apple likes to hire those who take pride in their work. Tell me about your greatest work related accomplishment.

How to Answer

Talking about your most significant accomplishment will give the interviewer a firm idea of where you place your values. It will also show the interviewer more about your personality, how you like to be motivated, and how to coach you in the future. It is okay to brag a little bit when answering this question. Show that you are proud of yourself and your career accomplishments!

Written by Rachelle Enns on September 1st, 2021

Answer Example

"The greatest accomplishment in my career was graduating University as an honors student while still working full time in a related field. I was top of my class, and working full time. This success showed me that I could dedicate myself to my career, and reach the goals that I set for myself. It felt great to accomplish so much and receive recognition for my dedication."

Written by Rachelle Enns on September 1st, 2021

Experienced

"My greatest career accomplishment occurred in my most recent role. I was the fastest promoted in the organization's history. I was not only proud of myself but also received accolades from the VP of Sales in front of the entire company, which was an extraordinary moment. I look forward to breaking records and exceeding expectations with Apple as well."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I designed a world-first intelligent security system for _______ gas stations, and then I built it, learning at every step. At the time this was a difficult challenge. I had only limited experience in programming, image processing, web services, video processing, serial data from pumps, database design, software licensing, and software security. But with focus and a lot of hard work, I built a product that could find the person holding the pump nozzle and redirect the camera to get a headshot, then do the same for the number plate. Because of this project, I now hold a patent."

Marcie's Feedback

Wow! Any interviewer will be extremely impressed by this achievement. You might directly say too that you are proud of yourself for accomplishing this feat despite the learning curve. In addition, consider giving some background as to why you decided to do this in the first place. But, otherwise, excellent answer!

Accomplishment

2. How did you bring value to your last position?

How to Answer

Think about the strengths and skills that made you an asset in your most recent position. Maybe you influenced changes that saved the company money. Perhaps you were the top-grossing salesperson on the floor. Think of your strengths in action! If you are reliable, talk about how consistent your work has been and how you are in constant support of your coworkers. If you have a strong work ethic, share how you accomplished a project in the midst of harsh obstacles.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"There were several ways I was able to bring value to my last position. First, I successfully passed each sales goal in my department. Second, I was able to motivate other members of my team and share my sales techniques with them. Third, I introduced two new procedures to the sales manager that helped us eliminate employee idleness between sales calls."

Written by Rachelle Enns on September 1st, 2021

Experienced

"I brought value to my last position through my high level of reliability, my positive attitude, and my above-average organizational skills. Successful project management is a large part of my work history. The company I am currently with was lacking when it came to smooth project execution. I was able to improve their performance in that area greatly."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I was the go-to person when you needed an intuitive answer to a new and complex problem. People respected that I listened to them and asked questions that enabled us to go back to first principles and think creatively. Best of all, they loved that I shared the success - that they became heroes. For example, when one of my colleagues designed the fairness and bias detection tool, user feedback was that it was too difficult to choose which technical fairness metric to use. He came to me and I designed a 3-step decision tree, with intuitive questions, that recommended a metric."

Marcie's Feedback

Excellent! You come across as confident in your listening, communication, and problem-solving skills, which is great. Backing up your assertions with an example makes your response even stronger. Did the fairness and bias detection tool end up being easier to use after you helped your colleague devise a new metric for it?

Adaptability

3. Change is par for the course with Apple. When have you had to adapt to change?

How to Answer

Apple products are constantly changing, being added, removed, and tweaked. Being able to adapt to an ever-changing environment and product cycle is a crucial skill to possess. Talk to the interviewer about a time when you have had to adjust to changes on the job. Discuss how you handled the shift in a positive manner.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"In my current role there is a lot of staff turnover when it comes to our management team. I have had to adapt to 3 new managers in the past four years. It is not the ideal situation, but I can adjust for the good of the team."

Written by Rachelle Enns on September 1st, 2021

Experienced

"In my previous role at a high-growth tech startup, the sales organization was restructured many times, from a new boss to new teams and territories. Some of the accounts I had been nurturing but had not yet converted were handed off to another sales rep who received the fruits of my labor. Of course, this can be very frustrating; however, by sitting down with management to understand the 'why' of the change, I was able to see the more significant objective. Ultimately, I pushed myself harder and increased my sales performance."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"Change is life. Without change, we stagnate and die. For example, two years ago the CEO asked me to move from the product team and focus on mentoring the new sales team in APAC. Since I’d belonged to a head office team for the previous two years, I didn’t know most of the APAC sales team. So my first task was to meet with them regularly and get to know them, understand their challenges, and build their trust. Luckily I was partnered with the regional VP of sales. So I could focus on mentoring them on product knowledge and GTM strategies. This approach worked well for all except the Korean sales exec, where his geography worked on relationships rather than product and messaging. Within a year the APAC had won the top place for quarterly sales."

Marcie's Feedback

What does APAC stand for? Make sure to avoid using industry- or company-specific jargon in your responses to be on the safe side (always use easy-to-understand language instead). Beyond that, it's great that you are open to change, and your example shows this. Consider leaving out the Korean sales exec mention since it only highlights a negative (the opposite of what you want). Otherwise, excellent response!

Ask The Interviewer

4. What questions do you have for me?

How to Answer

It's always a great idea to have questions ready for the interviewer. Review the Apple website and other online resources to ensure the queries you have are not mundane, or redundant. The last thing an interviewer wants to hear is a list of items you could have found the answers for from merely watching a video on their website!

Here are some sample questions:

- When would you like to have this position filled?
- How long has this role been vacant?
- Is this a replacement search or a newly created role?
- What is your favorite part about working for Apple?
- What is Apple's primary goal for this position in the next 12 months?
- Is there anything from my background and experience that I can clarify for you?
- What do you see as the most significant change in tech over the past three years?
- Is there any reason why you would not hire me?

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I would like to ask if there is anything in my background on which you need clarification? Also, after discussing everything today, is there any particular reason why I would not be the best fit for this Market Leader role?"

Written by Rachelle Enns on September 1st, 2021

Experienced

"Thank you for asking! A couple of questions come to mind. What do you see as the biggest challenge Apple will be facing in the next 12 months? Also, what is your employee turnover rate, and could you tell me a bit about the diversity and inclusion plan you have in place, at this specific location?"

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I'd like to know what a typical day looks like in this role. What are the most pressing issues that need to be addressed and managed first vs. the more in-depth projects that take more time? Who would this role be working most closely with? When would you like to have this position filled? What does this position pay?"

Lauren's Feedback

These are great questions. I've helped with condensing your response.

"I have general questions regarding daily tasks, and who I would be working alongside and reporting to. I would also like to know the timeline of when you would like to fill the position as well as the salary range."

Show More Answers

Anonymous Answer

"What do you think are the top 3 challenges for this role? What’s your advice to me about how to achieve them?"

Marcie's Feedback

These are both great questions that show you're interested in succeeding in this role. Note that you should adjust the second question so it reads along the lines of 'What's your advice about how to overcome them?' since you can't achieve challenges but can overcome them. :) Good job!

Career Goals

5. At Apple, we seek to hire those who want a long-term fit. What is your long-range career objective?

How to Answer

Onboarding new employees is a time-consuming and costly endeavor, so the interviewer wants to make sure that this role will be a long-term fit for you. Be open with the interviewer about your dreams within the Apple organization, on a long-term basis. Share what promotions you hope to eventually receive and discuss what you wish to learn from being a part of their organization.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I have some pretty lofty career goals. I want to make a big impact within the tech industry, to push technology and press for bigger, better ideas on a regular basis. After researching Apple and learning more about this position, I feel that this role fits beautifully with my future aspirations. The company shares the kind of growth mindset and ambitious passion for success that I value personally. I appreciate that your organization considers the people here to be those that revolutionize an entire industry. I would like to grow into a Store Manager position, then work my way into a Market Leader role."

Written by Rachelle Enns on September 1st, 2021

Experienced

"This particular position, as Store Leader, is a goal that I have set my sights on for quite some time. I believe it is the next step in a long and fulfilling career with Apple. The industry leadership that your company offers, by way of your Apple Store Leader Program, as well as the culture of ambition and reinvention, are key for me, and I feel confident I will gain skills in this role that will make me successful for years to come."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I have three simple objectives:

1) solve interesting and challenging problems

2) work with interesting and clever people

3) be rewarded fairly"

Marcie's Feedback

Nice! These are all great long-term career objectives. To further build out your answer, consider emphasizing your desire to find a position where you can stay and grow for a long period of time since it sounds like this is what the company is seeking. Good job!

Career Goals

6. Have you progressed in your career as you have expected?

How to Answer

Career progression can be a sensitive subject, especially if you feel that your career hasn't progressed as well as you would have liked. Talk to the interviewer about your career progression and what you would like to see in the future with Apple.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"Overall, my career has progressed a touch slower than I would have liked. I have held a couple of positions that didn't offer the growth and learning that I was expecting; however, I have bounced back nicely. I feel that this particular position would take my career exactly where it should be for my level of education, experience, and ambition. I am happy to start in a Technical Specialist role and eventually work my way into a Market Leader position, overseeing several Apple stores."

Written by Rachelle Enns on September 1st, 2021

Experienced

"I love this question. Although I can't say that my career has entirely progressed as expected, I am happy with my current situation. Because of my entrepreneurial nature, I have spent my career being open to new opportunities and taking calculated risks. This approach has led me here today, interviewing for this exciting opportunity with Apple."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"There’s a saying “nothing ever goes to plan.” When I started my career, I planned to be a boring number cruncher. But fate had other ideas. Very early in my career, I was given the chance to manage a product under the mentorship of my manager. It was fun, like playing a complex game of Monopoly. So that part of my career went well for several years until I was put in a situation where I became self-employed. Now that wasn’t my plan at all, but it was such an amazing time in my career. It forced me to do sales and marketing, to take on projects that were outside my experience without a mentor to help me along. It made me self-sufficient. Then in 2009 I suddenly received an offer to move to Singapore. Once again I had never planned to leave Australia. But it opened my eyes to different cultural values and different opportunities. Without the unexpected, I wouldn’t be who I am today."

Marcie's Feedback

Awesome! It sounds like you're open to change, adaptable, and a fast learner. Nice! Consider rephrasing 'I planned to be a boring number cruncher,' as it indicates that you had little ambition (even if that was true, you want to avoid giving that impression). Otherwise, your answer is great! Perhaps at the end tie it all up by mentioning that you're looking forward to the next stage in your career at Apple. Good job!

Compatibility

7. Apple puts emphasis on hiring people who fit into our workplace culture. How would you describe your personality?

How to Answer

Apple says, 'It's what we do together that sets us apart. We're perfectionists. Idealists. Inventors. Forever tinkering with products and processes, always on the lookout for better.' Apple knows that they demand plenty from their employees, but the rewards are also high. Show the interviewer that you can fit in with the Apple culture by describing your personality and work style.

Written by Rachelle Enns on September 1st, 2021

Entry Level

"I have a personality of helpfulness, cheerfulness, and a willingness to try new things. I will jump into a situation and learn on the spot, and also enjoy taking on new challenges that include problem-solving and innovative thinking."

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I would describe my personality as approachable, light-hearted, and positive. I like to go the extra mile, and I am a bit of a perfectionist, especially when it comes to delivering far above what my customers expect. I believe my personality will work very well with the innovative and team-based culture here at Apple."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"While I’m not a perfectionist, I’m constantly trying to improve and change things. Sometimes it’s for the challenge, and sometimes it’s to help others. I’m not a business-as-usual person."

Marcie's Feedback

If you haven't already, research the company's culture online, and then make sure that you mention how your personality aligns with it. You might specifically talk about how you're innovative, creative, and an out-of-the-box problem solver, since that's the kind of employee Apple typically hires. (Including an example of your innovative spirit will make your answer even more impactful.) Other qualities you might mention include being inclusive, a team player, collaborative, competitive, a hard worker, and full of integrity.

Competency

8. Do you have experience in managing online sales?

How to Answer

For Apple, online sales and marketing efforts are incredibly important. Talk to the interviewer about your experience and understanding when it comes to digital marketing efforts. If there has been a time that your efforts have made a significant impact on your employer, this is a great opportunity to tell a brief story highlighting your success.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"Yes, absolutely - a couple of years ago I worked as a sales manager for a local computer store. Our sales were slower than usual, so I started an Instagram account for the store where we would feature particular refurbished products. We garnered quite a strong following, and we did see an increase in walk-in traffic over time. I am also well versed in managing web-based sales as my current employer has a strong e-commerce presence."

Written by Rachelle Enns on September 1st, 2021

Experienced

"I fully respect the fact that online sales are a key connection between Apple and the fast-paced world of consumer sales. As such, those who drive online sales need to be tech-savvy, knowledgeable, and incredibly responsive. Given my experience running both social media marketing and online sales initiatives in my current position, I feel confident I could step into the online sales team seamlessly and manage the process consistently with Apple's values and marketing goals."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"Not sales, but I do have experience in online marketing. For example, I jumped onto a side project at _______ to improve the Google AdWords strategy. There was a wealth of information on click-through rates, and then on qualified leads. It turned out that our AdWords rules weren’t targeted enough. For example, our ads were being shown when people searched for sexbots!"

Marcie's Feedback

Oh boy! It's a good thing you remedied that :) You've done a nice job of discussing an adjacent skill here. Be sure to mention at the end of your response that you'd be happy to learn more about managing online sales and that you're a quick study. Nice job!

Customer Service

9. Have you ever needed Apple customer support? If so, describe your experience.

How to Answer

Apple is known for its unmatched level of customer support. They even have their own acronym!

APPLE:

- Approach customers with a personalized, warm welcome.
- Probe politely to understand the customer's needs (ask closed and open-ended questions).
- Present a solution for the customer to take home today.
- Listen for and resolve any issues or concerns.
- End with a fond farewell and an invitation to return.

The interviewer would like to know what your experience has been with their company. Of course, your response should remain positive. If you did not have a great customer service experience with Apple, you can be honest but be sure to end on a positive note.

Written by Rachelle Enns on September 1st, 2021

Entry Level

"Thankfully, my Apple devices have always worked seamlessly. I like that you have various support methods and I hear that the wait time is quite short."

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I have heard many excellent things about Apple customer service. Personally, I have had three amazing experiences and one average one which was a one-off. I had called a few times after receiving error codes that I was unable to figure out on my own. The wait time was short and the agent, knowledgeable and energetic."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"The plug from my charging cable broke off and embedded itself inside my iPad. So I went to the local Apple Store to drop it off for repairs. But rather than sending my iPad away, the CSO asked for permission to see if he could get the plug out. I’d tried without success, but I thought that it was worth a go. In less than 2 minutes he had the offending plug out! Then he sold me a new charging cable :-)"

Marcie's Feedback

Great! It sounds like you had a positive experience with the company's customer support department, which the interviewer will be happy to hear. You might mention that you don't typically need to contact customer service because the company's products are so well made (if you believe this is true) and that anytime you have you've found the representatives to be helpful, friendly, informative, and creative problem solvers. Indicating you think highly of the company, its products, and its customer service can't hurt!

Customer Service

10. At Apple we always think of the customer first. What are the top 3 ways that we can ensure consumer satisfaction?

How to Answer

When it comes to Apple products and devices, the satisfaction of their customers is everything! These days, with reviews online, and the power of social media; the interviewer wants to know how you will ensure that customer satisfaction is a priority.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I feel that consumer satisfaction comes first from offering value. The product must be surprisingly high quality, be easy to use, and solve an essential problem for the customer. The other ways I ensure consumer satisfaction is through easy access to answers, and fast fulfillment. With Apple, I will ensure that every customer receives a solid overview of how to best use their new device. I will offer solutions by way of new and exciting application suggestions and shortcuts on their new devices."

Written by Rachelle Enns on September 1st, 2021

Experienced

"There are many ways to ensure consumer satisfaction; however, I feel that the 3 top ways to ensure customer satisfaction are through top-notch service, excellent follow-up, and consistently providing a product that solves a specific and important everyday need. Apple checks all of these boxes; whether it be with your great customer service training or the multiple resources online for customers looking for tutorials on how to use their Apple device, or troubleshoot a small issue."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"The top 3 ways to ensure consumer satisfaction are to ensure quality, prompt service, go above and beyond for the customer, and provide alternate solutions for the problem."

Rachelle's Feedback

These are fantastic ways to go above and beyond for the customer! Do you have an example of a time when you met a customers' needs this way?

Show More Answers

Anonymous Answer

"All three are about customer experience:

1) design the product to be delightful

2) keep a human face - friendly sales staff

3) listen to the customer - show them respect when there is a problem, clearly communicate with them, then do what you promised to do"

Marcie's Feedback

Excellent! Did you grab these ideas from the company's website? Whether you did or not, these are all great ways to satisfy a customer. Do you have any personal experience in any of these areas that you can talk about? This will show the interviewer that you are capable of providing great customer service and will do that if they hire you. Great job!

Diligence

11. Sales performance is of utmost importance to Apple. How do you plan to contribute to our profitability?

How to Answer

Talk to the interviewer about your sales targets, results, and contributions in the past. Be sure to highlight your biggest wins and talk about the ways you will bring the same performance to Apple if hired. This question is an excellent opportunity for you to inquire about sales goals and expectations.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I plan to contribute to your profitability through hard work, tenacity, and paying close attention to the needs of my customers. I have solid results in my most recent position and look forward to bringing these same successes to Apple. Could you share with me how you set daily, weekly, and monthly sales targets in this location?"

Written by Rachelle Enns on September 1st, 2021

Experienced

"I have a solid sales blueprint that I would be happy to walk through with you today. In this plan, I have prepared a 30, 60, and 90-day plan that includes how I will set out to make an immediate impact here. May I share it with you? I am a sales achiever with a proven history of exceeding my goals every month for the past three years."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I want to improve how well non-US customers are served by the App Store. If we can do this well, customers will go on the App Store to purchase one app, but leave having purchased more, AND be excited about the unexpected purchases!"

Marcie's Feedback

Nice! This is a great goal to have. Can you explain why you think this is important? Do you currently find that non-US customers aren't catered to within the App Store? In what ways do you think this customer experience can be improved? Providing more details will further strengthen your response.

Diligence

12. How do you deal with distracting coworkers who stand in the way of your progress?

How to Answer

Even the most well-meaning coworkers can distract you from getting things done at work from time to time. The funny and entertaining coworkers who like to chat online and send YouTube videos are often the ones who can get in the way of your productivity if you let them. Talk to the interviewer about how you would respond in this situation. Showcase your ability to set professional boundaries, when needed.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I typically just set a kind, but clear, boundary and tell my coworker that I need to focus on my work at hand. I will sometimes offer an alternate time for a catch-up, over lunch for example. It is important for the sake of workplace culture to set aside time to be social with coworkers, so I usually just let them know when I'll be available for a quick break in the day."

Written by Rachelle Enns on September 1st, 2021

Experienced

"If I have a distracting co-worker, I will highlight the distraction right away while remaining kind. I feel it's always best to nip issues in the bud right away before they become out of control."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"Coming from an Australian cultural background, I prefer to be straightforward in my communication. So if a coworker is distracting me, I politely explain how I’m sorry but have another commitment that needs my immediate attention. If it appears that the coworker truly needs the connection, I will suggest we schedule a time to catch up and chat."

Marcie's Feedback

Perfect! Being polite yet straightforward is a great way to handle distracting coworkers. It's also nice that you would offer to schedule a time later to talk if you feel your colleague needs that. If there's an example you can include here of a time when you successfully managed a colleague who was distracting you from the task at hand, that would further strengthen your answer. Good job!

Direct

13. Do you feel performance should be rewarded over experience?

How to Answer

The interviewer would like to know your thoughts on being paid based on your work performance, versus being compensated solely on your years of experience. As the workforce landscape changes, more employees are requesting compensation based on delivered results. Think about how you would rather be compensated; tenure vs. results. Share your thoughts with the interviewer and support your answer with an example, if possible.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I feel that employees should be paid, and rewarded, based on their performance. A new employee will find motivation in being rewarded for performance, and it encourages healthy competition with tenured employees."

Written by Rachelle Enns on September 1st, 2021

Experienced

"As a manager of people myself, I feel that both performance and experience should be weighed when deciding compensation, pay increases, and promotions. You want to ensure that you compensate your highest performers appropriately but that their growth is stable and manageable in the long term. Could you share with me how Apple rewards stellar employee performance?"

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"In a perfect world, an employee with both work experience and performance would get the job. If I had to choose one over the other, I would choose performance. The reason is that work performance shows an employee's drive, focus, and commitment to his or her duties in a role. The employee takes their job seriously and cares about their contribution to a team."

Lauren's Feedback

You have a great premise, but note that the question relates to reward versus landing the job. I altered the language slightly to address the slight discrepancy.

"In a perfect world, an employee would be rewarded for their experience and performance. I, however, believe performance should be rewarded over experience. Work performance displays an employee's ability to remain steadfast in their drive, focus, and commitment. A strong performance indicates Personal Responsibility and a high level of care for their work and contribution to the team."

Show More Answers

Anonymous Answer

"In the end, it’s the performance that matters. But sometimes experience is what helps you to achieve that performance. For example, my breadth of experience is what allows me to pull together disparate fields of science to solve a customer’s marketing challenge. How does Apple reward performance?"

Marcie's Feedback

Excellent! It's great that you give props to both performance and experience but give the edge to performance which is probably what the interviewer wants. Including a question is a good idea as it'll likely spark a conversation and show that you're interested and engaged. Nice job!

Direct

14. Apple has some of the most loyal customers in the world. How would you define a loyal customer?

How to Answer

People are either iPhone or Android; PC or Mac. You will rarely find a techie who doesn't have a solid opinion one way or another. When Apple comes out with a new product, there are lineups and people camping outside overnight. Sometimes, customers line up for days. Now, that is customer loyalty! Discuss with the interviewer what customer loyalty means to you. Be sure to express your interest in fostering and guarding those fantastic client relationships that Apple has created over the years.

Written by Rachelle Enns on September 1st, 2021

Entry Level

"Apple products are known for being the best in the world. Your customers know that every release will be exciting and innovative. I would define a loyal customer by their willingness to pay a lot of money to have the latest and greatest technology, from a specific brand like Apple."

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I know that when the iPhone X announcement came out, it became available to pre-order and sold out within minutes. Not many companies can say they sell out in the pre-order phase. It's incredible to see how loyal customers are to the Apple brand. I would define loyalty like that as blind faith. Your customers know they will love your product. Often, they don't ask questions; they hand over their money because they are keenly aware of the quality and guarantee that comes with investing in an Apple product."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"A loyal customer doesn’t just buy your product, it becomes part of their identity. That’s why Apple customers queue up overnight to get the latest iPhone!"

Marcie's Feedback

Definitely! While succinct, your answer is accurate and right on. Great job! If you want to build out your answer more, you could also discuss how Apple has achieved this type of loyalty from its customers.

Direct

15. What are Apple's primary values, and how do they align with your core values?

How to Answer

The interviewer is checking to see how much research you have done on Apple, before your interview. Because Apple is a world-renowned company, it should be easy for you to find information on its core values.

Here are some notes from Tim Cook, CEO of Apple:

- We believe that we're on the face of the Earth to make great products.
- We believe in the simple, not the complex.
- We believe that we need to own and control the primary technologies behind the products we make.
- We participate only in markets where we can make a significant contribution.
- We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.
- We believe in deep collaboration and cross-pollination of our groups, which allow us to innovate in a way that others cannot.
- We don't settle for anything less than excellence in every group in the company, and we have the self-honesty to admit when we're wrong and the courage to change.

Now, think about how these core values align with your professional mission. Keep your answer heartfelt and thoughtful.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I have read the core values and mission of Apple many times over. The one point that resonates deeply with me is that Apple believes in the simple, and not the complex. The simpler the product, the more people you will reach. Also, I appreciate that you do not settle for anything less than excellence. This mentality is one that brought me to graduating top of my class, and making the honor roll all through high school."

Written by Rachelle Enns on September 1st, 2021

Experienced

"Apple's core values are all-encompassing. The points that truly hit home for me were your belief in deep collaboration and participating only where you can make a significant contribution. It's important to me that I work in an industry I bring a passion for, so I can be highly engaged in every step of my career. I too believe in deep collaboration with my coworkers and clients alike. It's amazing what we can achieve when we work together."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I particularly align the values of

* great products

* simple, not complex

* don’t settle for less than excellence

As you’ve probably noticed I follow the value of “kaizen”, constant improvement and that aligns with great products and excellence values. It’s been said that if you can’t explain something simply, then you don’t understand it. When I started teaching, many years ago, I discovered that I would occasionally get asked a question and I knew the answer but I couldn’t explain why that was the answer. That forced me to clarify my ideas, and I discovered that as I clarified my ideas they became easier to implement and for others to use."

Marcie's Feedback

Nice! It's clear from your response that you've done your due diligence and are aware of what the company's primary values are, which the interviewer will appreciate. You've also successfully shown how your own personal values align with them. Your answer is interesting and memorable; great job!

Direct

16. How have Apple products influenced your life?

How to Answer

The interviewer wants to know more than just what products you enjoy, but how they have directly impacted your life. Apple is known for making products that seriously change the way its customers do things. Perhaps Apple products have helped you to get fit, taught you how to make creative and beautiful designs, or have saved you hours of precious time. However, Apple products have influenced your life, be sure to express your excitement for them.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I have a multitude of Apple products including the latest iPhone and the newest Apple Watch. The Apple watch truly has changed how I perform during my day. The reminders are helpful, and now I never miss an important message. I am eager to share these life-altering products with the customers that come to me for help."

Written by Rachelle Enns on September 1st, 2021

Experienced

"Apple products have changed the way I do business. For instance, Apple products allow me to be much more efficient with my time by answering emails on the go, and downloading helpful apps to keep my passwords safe and notes organized."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I was an early adopter of smartphones, but I think they were called “smartphones” because you had to be really clever to figure out how to use them. The user experience was difficult and annoying. Then one day in 2007, my boss showed me his first-generation iPhone and it was so intuitive to use! I waited until the 2nd generation, which had 3G, and from then on I’ve been an iPhone user!"

Marcie's Feedback

When you first started using smartphones were they from Apple or another company? Be careful about referring to Apple's phones as 'difficult and annoying,' even if you're talking about older versions (if it's another company, then go for it!) Otherwise, great answer! It shows your enthusiasm for the company's products. Do you use any other Apple products that you could also mention here? And how exactly have they improved or influenced your life?

Diversity

17. Apple celebrates diversity. In which ways do you honor those different from you?

How to Answer

Diversity and inclusion are celebrated topics at Apple, and the interviewer would like to know that you share this mindset. Apple states that 'Humanity is plural, not singular. The best way the world works is everybody in. Nobody out.'

Apple believes that:

- Diverse teams make innovation possible.
- Depending on the contributions of outstanding women leaders is essential.
- Diversity is their future.
- Every point of progress makes a significant impact.
- Pay equity is simply the right thing to do.
- LGBTQ rights are human rights.
- The most powerful technology should be accessible to everyone.
- A more diverse future begins with opportunities in education.
- Technology for everyone should be made by everyone.
- Their commitment to diversity extends to their suppliers.

Share with the interviewer the ways that you celebrate diversity and inclusion.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"As a visible minority myself, I make a conscious effort to include others in learning about my unique culture. Also, I am broad-minded with it comes to the needs and differences of others. Diversity to me is not simply a matter of culture but also of gender identity, age, and more. I am conscious of being sensitive to others in every action that I take in the workplace."

Written by Rachelle Enns on September 1st, 2021

Experienced

"I appreciate the open and transparent effort that Apple makes when it comes to diversity and inclusion in the workplace and greatly appreciate the Diversity Network Associations (DNA) you have put in place. I embrace those different from me and utilize those differences as learning opportunities. I am sensitive to the needs of others and empathetic to the fact that everyone walks a different path, whether that be related to gender identity, sexual orientation, heritage, and more."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"As someone from a very poor background, I am acutely aware that diversity is about more than just race and gender. As someone obsessed with innovation and improvement, I love talking to people with new perspectives, who can open my mind to new possibilities. Even when I disagree with someone, I learn from the experience. What matters, in the end, is respect for the person and the value they generate."

Marcie's Feedback

This is a strong answer because it directly relates to Apple's innovative spirit: you love to learn new things from the different people around you. Diversity can indeed encompass much more than just race and gender; it can also include academic backgrounds, interests, age, ethnicity, religious beliefs, disabilities, sexual orientation, and so on. You might state that you honor those who are different from you by respecting and learning from their varying perspectives. Additionally, if there have been times when you've benefited from the diversity of your colleagues, be sure to mention this. Great job!

Experience

18. The financial performance of Apple products relies significantly on our advertising and marketing efforts. Do you have any experience with advertising, marketing, or market research?

How to Answer

Talk to the interviewer about any experience you have in advertising and marketing; whether that be on-the-job training or formal education. Discuss how you have seen robust marketing strategies directly affect the performance of a product.

Written by Rachelle Enns on September 1st, 2021

Entry Level

"My training and education in advertising and marketing are self-led. I love to research new marketing techniques. I also have a strong understanding of Instagram and Facebook algorithms."

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I have always been fascinated by the direct correlation between marketing strategies and product performance. This fascination is why I took a Marketing and Communications degree. I have a Bachelor's Degree in Marketing and have additional training in advertising methods from my current employer. I have seen strong marketing campaigns take an underperforming product and make it the strongest performing product in as short as 90 days. I want to put my marketing knowledge towards a sales and marketing-based role with Apple."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I was the marketing use case subject matter expert at _______. That included propensity modeling, AdWord optimization, next best action, next best offers lifetime customer value, churn modeling, etc. My favorite project was working with a large bank to add AI-driven behavioral economics to their marketing message. That project increased sales by more than 10%."

Marcie's Feedback

Excellent! This is a strong answer that clearly outlines your relevant experience in advertising, marketing, and market research. Including the example of the project that increased sales by 10% make your response even more impactful. Great job!

Gallup

19. If you could have one superpower, what would it be?

How to Answer

This question isn't a trick question and, there indeed is no right or wrong answer. The interviewer would like to see how far you dig for your response. Your reply will show them just how insightful you can be! This question is a famous Apple interview question so be prepared to have some fun with it.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"If I could have one superpower, it would be to see into the future. This way, I could innovate technology solutions around what I knew would be happening down the road. I could solve the problems of the future."

Written by Rachelle Enns on September 1st, 2021

Experienced

"I would choose the power teleport. This way, I could fly anywhere around the world in an instant. I would love to see what other cultures are doing, what people need, the resources they could share, and how we could collaborate to make the world a better place."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I’d like the superpower of Tony Stark, to invent cool and wonderful gadgets, and then play with them :-)"

Marcie's Feedback

Awesome. Great answer! :)

Gallup

20. What does greatness, and success, mean to you?

How to Answer

This question is a discovery-based inquiry, genuinely focused on how you think versus what you do. Go with your initial instinct when it comes to how you define success and greatness. There is no right or wrong answer, but do give a reply that is insightful and well thought out.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"To me, greatness and success means achieving the goals that you set for yourself. I know the sense of accomplishment when I can make that work, and it makes me feel like I am on top of the world."

Written by Rachelle Enns on September 1st, 2021

Experienced

"To me, success comes when you accomplish a goal, and that needs to be something specific that you have your eyes set on. I often encourage my team to set specific goals for themselves. Second, greatness ties into that because without believing that you are great, you will not likely succeed and meet your goals!"

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"Regarding work, greatness is achieved when someone is successful in their career. A career spans many years and may include many companies. It includes job performance, a strong work ethic, and the ability to work well with others."

Lauren's Feedback

Good start. It is helpful to include verbiage in the question to fully respond. In order to stand out as a candidate, I would also take opportunities to provide your take on the question and how it relates to you as an employee. See below.

"In a work aspect, Greatness can be achieved when an employee deems themselves as successful in their role. Success can be measured by the person's growth in expanding their knowledge and skillset throughout their career. A career accrues mastery as it builds upon itself over time. Success can also relate to job performance, accolades, work ethic, and the ability to work well with others. Presently, I deem Greatness and Success as working for an employer where I can display my skills and offers me opportunities to grow. I believe this position offers highly sought after career growth."

Show More Answers

Anonymous Answer

"To me, greatness is solving real-life problems elegantly, uniquely, and creatively. Success is when people use your solutions and come back for more."

Marcie's Feedback

Interesting! Can you discuss why you view greatness and success from these perspectives? Can you also connect these concepts to the role and explain how these viewpoints will help you to excel?

Job Satisfaction

21. Apple wants to know how to motivate you. What work situations excite and motivate you?

How to Answer

Steve Jobs is quoted to have said, 'My job is not to be easy on people. My job is to take these great people we have and to push them and make them even better.' Apple knows that it is crucial, for your success, that they keep you motivated and excited to come to work every day. Apple employees are happy employees, and the company does a lot to ensure that this statement remains true. Share with the interviewer what they could do to ensure that you are happy and productive in your new role.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I am most motivated, on the job, when tasks feel organized, and the vibe is positive. I value strong teamwork and good leadership. I appreciate that Apple Store Leaders and Managers are well trained. I will eagerly learn from them and grow in my career quickly because of it."

Written by Rachelle Enns on September 1st, 2021

Experienced

"I am most motivated when a team is working as a whole, and when I feel organized. When a project or situation is well planned and researched, it motivates me to keep the momentum. Also, I feel most motivated when I am challenged to learn a new skill."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I am most motivated by a clear mandate to solve difficult and challenging business problems. I am at my best when allowed to think creatively and operate in greenfield situations. Being surrounded by clever and creative people with different skills and viewpoints also brings out the best in me."

Marcie's Feedback

Nice! It's awesome that you're motivated when given the opportunity to creatively problem-solve. Can you tie together your answer at the end by connecting how this skill/motivation of yours will benefit you and the company in this new role?

Job Satisfaction

22. We believe in an equal balance of work at Apple. How often do you take work home with you?

How to Answer

Apple is known for offering a solid work/life balance for its employees. With that said, the majority of people in the workforce readily accept overtime hours or take work home with them on occasion. Talk to the interviewer about how frequently to take your work home. If you do take work home with you, make sure to express that it is due to overachieving and not procrastination or poor time management.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I make sure to utilize my work hours very efficiently, so the only time that I take my work home is when there is an extremely stringent deadline. I would say that, overall, I take my work home maybe twice per month. It's all about being diligent with your time, but I do understand that I may be required to stay late from time to time."

Written by Rachelle Enns on September 1st, 2021

Experienced

"I try not to take my work home with me. Everyone needs downtime. However, if something needs to get done, I will get it done, even if it means staying past closing time with a client who needs help troubleshooting their device or getting a new one set up."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"Ever since being self-employed, I have practiced flexible hours. Sometimes there is urgent work to do, something vital that a client needs. So I work extra hours to deliver. But that experience has also taught me the need for balance to maintain my energy levels and engagement. I need to exercise a few times a week, have quality time with my family, and have downtime reading a novel."

Marcie's Feedback

It's apparent from the question itself that this company values an equal balance of life and work so it's great that you emphasize flexibility and balance. Your answer is likely exactly what the interviewer will be hoping to hear!

Job Satisfaction

23. What would you gain from working at Apple?

How to Answer

There are many positive factors to working at Apple, including incredible training, one of the worlds' strongest brands on your resume, valuable perks, competitive wages, and product discounts. Talk to the interviewer about your reasons for wanting to work for Apple and be as specific as possible.

Written by Rachelle Enns on September 1st, 2021

Entry Level

"Apple has been on my radar for some time now. I have a few friends who work at the store level, in sales-based roles, and they have the greatest things to say about working for Apple. Specifically, I believe that you value your team members and their professional growth when it comes to knowledge in the technology industry. These are important factors for me in my next opportunity."

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I would like to join Apple because you have a reputation for teaching your employees how to work well within a billion-dollar business while being part of a fun, lively community. The training at Apple, particularly as a Technical Specialist, is of interest to me because I will learn how to properly troubleshoot customer issues and teach customers how to bring their creative ideas to life."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I look forward to the experience of working in an environment that is famous for product design. In the short term, I look forward to strengthening my understanding of search marketing and of cultural differences in marketing."

Marcie's Feedback

Nice! Why are you so interested in product design, search marketing, and cultural differences in marketing? And why do you think that Apple will satisfy these interests of yours? The more details you can add here, the better!

Leadership

24. Do you see yourself a leader? When have you led a team?

How to Answer

Perhaps you have led a club at work, been a coach for a youth sports team, or were on the advisory board for a non-profit organization. You should always be prepared to show the interviewer that you have a natural ability to lead others. Whether you have led a group of 500 or a team of 2, you must display to the interviewer that you are capable of handling the responsibility that comes with being a leader and mentor.

Talk about your desire to be a leader. Share with the interviewer that you strive to be a role model for others. Explain that you jump at the opportunity to lead groups, encourage your counterparts, and be a face of the organization when challenges arise.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"In my current position, I am the president of the social committee. I love that I have the opportunity to encourage employee engagement while being a positive influence on the workplace culture. I am a natural leader because I start by leading by example. As a leader, I make myself available to others who need mentorship, a bit of assistance in adjusting to their role, or just a listening ear when they've had a tough day. I am confident in my leadership abilities and look forward to joining your team in a leadership role."

Written by Rachelle Enns on September 1st, 2021

Experienced

"I certainly do see myself as a leader. Not only have I managed a team in two prior roles, but also I believe that leadership does not always equate to management. I am sure to lead at all times by providing the best model of enthusiasm and work ethic of the organization. I am open to new ideas and love to tackle a new project which, to me, embodies leadership."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I see myself as a leader even during those times when I’m not a manager. At times in my career, I have been in a role that was about individual contribution, but even then I built up a network of people who I helped and advised and who sought me out for direction. At other times in my career, I have managed teams of people, and the leadership component of those roles has been about mentoring, coordinating, and encouraging the people placed in my trust."

Marcie's Feedback

Awesome. It sounds like you're a natural-born leader, which is great. What leadership, communication, and other skills do you possess that help you to successfully lead others? Don't forget to emphasize these too.

Problem Solving

25. When have you been asked to perform a function or complete a task in which you had little or no experience in doing?

How to Answer

Apple looks for employees who have a history of taking the initiative when it comes to being successful. Think about a time when you were asked to take on a task or a role that you felt was over your experience level. Discuss how you dealt with the situation, and the outcome you were able to generate. Also, share what you learned from the experience.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"When my manager went on unexpected medical leave for three months last year, I was asked to step into her position in the interim. I knew the basics of her role but was certainly not trained on specifics. I was able to take it on successfully by leaning on my team, reading a lot of company manuals, and asking many questions. Once my manager returned, she was pleased with the progress that I made, and I received a promotion."

Written by Rachelle Enns on September 1st, 2021

Experienced

"I am often asked to perform tasks outside of my wheelhouse. I believe that if we don't take on more than we feel prepared for, then we'll never learn. I've stretched in my current role to take on customer dispute resolution, which was difficult for me at first since I'm naturally conflict-averse. But with good training and encouragement from my supervisor, I've been able to help find solutions for our customers, even in uncomfortable situations."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I do this a lot and it’s what keeps me excited and growing!

For example, I was called in to help with a banking customer that complained that Basel II regulations prevented them from using our software the way we suggested. My task was to get them engaged and using the software. Note that the task wasn’t to force them to do what we said. By the time I got involved, the customer relationship was tense. So I just asked a lot of questions. Some were open questions, while others were leading questions. Whenever I tried to press for details they dodged answering. That made me realise the problem was fear of the new, not any specific regulatory hurdles. Nevertheless, I couldn’t answer all of their questions on the spot. So I got them to agree to an agenda for the next meeting, which I would provide answers. Then I researched as much as I could and put in details and narratives that would address their fear, not just the facts. If I had been an expert I might have made the mistake of jumping to a technical solution. The next meeting made a breakthrough as it became more of a conversation and fewer accusations and complaints. It took a few more meetings, but eventually, we unblocked the project, and the bank won an industry award for the project!"

Marcie's Feedback

It's excellent that you're open to trying new things even when you don't have a lot of experience in that area. Your example is thorough and shows how much effort you put into pleasing the customer, which the interviewer will appreciate. Great response!

Stress

26. What part of your career brings you the most stress?

How to Answer

Stress can often be a regular part of the day-to-day work experience. Talk to the interviewer about which areas of your career are the most stressful. Ensure that your answer does not include a factor that would make you appear unfit for the position (ex: a retail associate should not find talking to strangers to be the most stressful part of the job).

Written by Rachelle Enns on September 1st, 2021

Answer Example

"The part of my career that brings me the most stress is when the schedule is running behind for no good reason other than lack of hustle on my team's part. I like to be on time with our schedule to ensure that our clients receive proper assistance."

Written by Rachelle Enns on September 1st, 2021

Experienced

"I find that the primary stressor in my current position is the fact that my team is not as reliable as I would like. For this reason, I am seeking a new opportunity, within a professional environment, with a team who values their jobs as much as I do."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"The thing that stresses me most is working with people who don’t have a sense of urgency or who care more about the process than the result. With such a mismatch of values, I find I have to be more consciously exercise patience."

Marcie's Feedback

This is definitely understandable. Your answer is smart because it implies that you yourself work with urgency and care deeply about project results. Can you talk about a time when you worked with someone like this and explain how you successfully handled the situation? Good job!

Teamwork

27. At Apple, we greatly value teamwork. Tell me about a contribution you made to the last team you worked on.

How to Answer

Apple employees are known for being productive and highly engaged. It is essential to show the interviewer that you are a team player, looking to work with the best of the best. Talk about a time when you were expected to achieve a goal in a team setting. Show how you went over and above to ensure that the team felt your contribution.

Written by Rachelle Enns on September 1st, 2021

Entry Level

"The most recent team-based project I was a part of was while I was earning my business degree. I worked on a final project with four others, and I found myself stepping into a leadership role where I delegated tasks and helped the team maintain a good pace. In the end, we hit our deadline and received a top grade."

Written by Rachelle Enns on September 1st, 2021

Answer Example

"Effective teamwork is an essential part of a company's success. Last month our company asked upper management to complete a full inventory audit. There were 4 of us total, and so we broke the audit requirements into shifts, after the close-out. In the end, there was one additional shift that nobody wanted to take. I volunteered to do that shift to show dedication to my job and my co-workers. The gesture was appreciated, and the audit completed on time."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"The head of product marketing came to me with a problem. Due to the war in Ukraine, the latest product release was going to be light on new features, but we had already committed to a product webinar, including the Chief Product Officer. He asked whether I could present for several minutes about the Trusted AI product capabilities. There would be three other presenters, including the CPO. My first action was to check what the other presenters were going to cover, and what theme product marketing had planned for the webinar. Since there was some inconvenient messaging overlap, I negotiated with the other presenters to shape a coordinated message. Then I crafted my part of the message, focussing on “closing the loop” for “all users” since the trust capabilities weren’t actually new but hadn’t been rolled out to on-premises users until this release. This made for a strong wrap-up message, as I was the final presenter. The webinar created several new sales leads, and I like to think that was due to our teamwork."

Marcie's Feedback

Awesome! The example you have provided in your response clearly shows how you contributed to your team. Consider emphasizing (i.e., directly reminding the interviewer about) the skills you used in this situation since they will also be helpful in the new role, including leadership, organization, communication, problem-solving, and more. Great job!

Time Management

28. The environment is fast-paced and challenging at Apple. How do you determine priorities when you have multiple projects due?

How to Answer

Apple stores are usually brimming with customers, all who have unique needs. The interviewer would like to be sure that you can handle the pressure of being needed in more than one place at once. Discuss how you decided which projects or tasks need your attention the most. Assure the interviewer that you are diligent when it comes to assessing work priorities.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"First and foremost, I will prioritize projects that most closely align with the company's strategic goals and have the highest potential to affect the company's bottom line. Also, I often determine which projects require my attention by the number of hours we are behind and then the project size. I am comfortable delegating tasks when needed, but I am also aware that these times will require an additional commitment of hours from me. Never have I under delivered on a deadline."

Written by Rachelle Enns on September 1st, 2021

Experienced

"Assuming that the projects have different stakeholders, I analyze each to determine the value of increased productivity, morale or revenue, decreased costs, and the overall impact. From there, I make my decision on where to focus first."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I start with what I have promised. Keeping promises is very important to me as trust takes a long time to build, but can be lost quickly. Next, I review which tasks can be delegated, which deadlines are flexible, and which projects create the most value."

Marcie's Feedback

Nice! The interviewer will appreciate that you keep your word. It also sounds like you know how to prioritize projects - by considering their urgency and importance. Can you talk about a time when you successfully delegated a project and/or managed multiple projects at once? This will further strengthen your response. Great job!

Show More Answers

Anonymous Answer

"First, I will try to schedule the work with different deadlines or due dates. If there are a couple of due dates in a short time, I will assess the priorities of the projects and give a different level of priorities of the projects, like the part of work might be related to product release, safety will have high priorities. I will work on these projects first. If two things are in a similar level of priorities, will be a tough choice, I will consult with the team leader or team manager to see if I can get some help or which project has priority over the other."

Marcie's Feedback

Nice! It sounds like you are definitely capable of prioritizing multiple projects. Consider mentioning that you take into account both the urgency and importance of each task when deciding how to prioritize them. (You imply this in your answer; specifically saying 'urgency' and 'importance' will clarify what you're trying to convey.) You might also talk about creating a to-do list and estimating how long each project will take to complete. Finally, if you can include an example of a time when you successfully prioritized and handled multiple projects, this will further strengthen your answer. Good job!

Tough

29. As a manager, what is your greatest weakness?

How to Answer

When it comes to management roles, Apple looks for people who make 'Apple simplicity' look easy, even though it can be a very complicated concept. They look for managers with demonstrated leadership abilities in customer-facing sales settings. Apple also desires managers with a passion for technology and, more specifically, Apple products.

Everyone has his/her weaknesses, and that is OK. Talk to the hiring manager about what you feel you could work on the most, and what you are doing about it. Avoid discussing a weakness that could be detrimental to you securing the position.

Written by Rachelle Enns on September 1st, 2021

Entry Level

"I could improve my technical skills when it comes to Numbers and Keynote. I have all the basics covered, but when it comes to more complicated formulas or visualization of data, I don't have much experience. To remedy this, I have enrolled in a course for next month, and my goal is to come out of that experience as a more intermediate user."

Written by Rachelle Enns on September 1st, 2021

Answer Example

"As a manager, I try to give people the benefit of the doubt and have been known to continue trying to nurture people when they are overdue for termination. I have taken a couple of management training classes focused on this area, and I'm also working with an industry mentor. My ability to be objective with underperforming employees is certainly strengthening."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"I have a lot of experience as a leader, and I’m proud of it. But my weakness for this role is that I am coming into a new environment where I don’t know the people or the culture, and I’m not officially a manager. I’m going to need to build trust with my teammates and learn the best way to influence them as individuals."

Marcie's Feedback

It's true that you'll need to get to know your new colleagues and learn about the company culture, but this is something everyone goes through when they start a new job. Can you think of a weakness as a manager that is specific to you? Try to choose a weakness that can also be viewed as a positive and talk about what steps you're taking to improve yourself in this area. (Some examples: you're a perfectionist, you have high expectations, you forget to delegate sometimes because you want to do it yourself, etc.)

Tough

30. We encourage innovation at Apple. What does innovation mean to you?

How to Answer

Apple has 11 rules for their employees, related to innovation and success:

- Let go of the old, make the most of the future.
- Always tell the truth, we want to hear the bad news sooner than later.
- The highest level of integrity is expected. When in doubt, ask.
- Learn to be a good businessperson, not just a good salesperson.
- Everyone sweeps the floor.
- Be professional in your style, speech, and follow-up.
- Listen to the customer; they almost always get it.
- Create win/win relationships with our partners.
- Look out for each other, sharing information is a good thing.
- Don't take yourself too seriously.
- Have fun; otherwise, it's not worth it.

Talk to the interviewer about a time when you have embodied some of these principles of innovation and success.

Written by Rachelle Enns on September 1st, 2021

Entry Level

"To me, innovation means being someone who thrives on change and has a mission that matters. Innovation can mean creating a new and powerful idea, and it can also mean simplifying an existing one."

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I agree with Apple's 11 rules of success and believe that innovation comes from letting go of the old, and making the most of the future. Also, when you have fun with what you do, you can be at your most innovative. In a nutshell, innovation - to me - means looking at things differently than expected."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"Innovation is doing something helpful and useful that has not been done before. Sometimes that’s something huge, like the introduction of voice assistants. Other times it’s more subtle, like a swipe instead of a button. I love “kaizen”, the Japanese concept of constant improvement."

Marcie's Feedback

Can you talk more about kaizen, what you know about it, and why it appeals to you? Otherwise, your answer clearly explains your definition of innovation and what it means to you - good job! Perhaps consider talking a bit too about your ability to be innovative (provide an example if you'd like) and your desire to work for a company that encourages innovation and creative thinking.

Tough

31. Why should we hire you?

How to Answer

When it comes to hiring decisions, a company will choose the person that they believe will help them to solve a problem or a pain point. By clearly discussing how you will solve the hiring company's biggest needs, you are positioning yourself as the top choice candidate. Think about your best skills and qualifications. Try to include a mix of hard skills and soft skills. Then, looking at the job description, for the role in question, you can quickly dissect what the hiring company is really looking for in a candidate.

Avoid using this question as an opportunity to recite everything on your resume. Your response should highlight the reasons why your achievements, skills, and characteristics are a match for the hiring company's most pressing needs. Sprinkle in some of your proudest achievements. Mentioning specific numbers, percentages, awards, and accolades is an excellent way to grab the hiring manager's attention. You can also tell a story! Psychology tells us that offering a compelling, relatable story makes us 22x more memorable.

Written by Rachelle Enns on September 1st, 2021

Answer Example

"I understand that you are looking for a marketing manager who can lead a remote team of graphic designers, copywriters, and ad sales professionals. In my current position, I lead a team of 15 remote employees and 12 in-house employees. It has been a great experience learning how to merge these two teams, ensuring that projects come together on time. This year, I was awarded manager of the year after being nominated by my peers and leadership team. If you choose to hire me, I will bring tenacity and dedication, leading your remote team to optimum performance and success."

Written by Rachelle Enns on September 1st, 2021

Anonymous Interview Answers with Professional Feedback

Anonymous Answer

"One of the team recommended me for the role And I suspect that’s because I’ve built a reputation for thought leadership, simplifying the complex, and leading teams to greatness."

Marcie's Feedback

It's awesome that someone has recommended you for the role, and your description of yourself ('built a reputation for thought leadership, simplifying the complex, and leading teams to greatness') is powerful. But really take this opportunity to sell yourself. Explain too what differentiates you from other candidates and remind the interviewer of all the skills, qualities, education, and experience you bring to the table. Great job!

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