Art directors are highly creative individuals. They may work in advertising and public relations, newspaper and magazine publishing, or movie production. Their area of expertise lies in creating compelling visual images and styles for magazines, movie and television productions, product packaging and newspapers. Art directors first talk to clients to ascertain their requirements and accordingly they determine their artistic approach and style. Their responsibilities include choosing the right design elements or photographs to create compelling visuals. Depending on the size of the project, they may have to coordinate with other creative and artistic departments to ensure that the final design meets the clients' specifications.
A bachelor's degree in Fine Arts is a great way to gain entry into this field. An MFA or a Master's of Fine Arts will open up doors for managerial positions with higher salaries. Art directors must be highly creative and have a great sense of aesthetics. They must also have strong leadership, time-management, communication and budgeting skills.
When going for your interview, you must carry a portfolio containing some of your best works. Your portfolio must be put together to show the client's requirements and how you worked to create the final work to meet those requirements. In addition to preparing an impressive portfolio, you must also prepare compelling answers to all of the questions that the interviewer asks. One way to do this is by going to Mock Questions and rehearsing your answers to the questions listed there.