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Sales Associate Interview
Questions

33 Questions and Answers by Rachelle Enns

Updated August 22nd, 2018 | Rachelle is a job search expert, career coach, and headhunter
who helps everyone from students to fortune executives find success in their career.
Question 1 of 33
How do you handle stressful situations?
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How to Answer
It is important to show the interviewer that you can handle high-stress situations in a healthy way. Explain your process when handling a stressful work-related situation. You can do this by describing a past experience where you successfully handled your stress. You can also include stress-reducing activities you partake in outside of work.
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Top 30 Sales Associate Interview Questions with Full Content
1.
How do you handle stressful situations?
It is important to show the interviewer that you can handle high-stress situations in a healthy way. Explain your process when handling a stressful work-related situation. You can do this by describing a past experience where you successfully handled your stress. You can also include stress-reducing activities you partake in outside of work.
2.
What do you see as the key skills in closing?
It is important to stay calm and be patient and to be personable while closing a customer. I like to make them feel like they’re receiving the best customer service while also trying to connect with them on a personal level. Customers should feel comfortable, not like you’re forcing them to buy something they don’t want/need for your own agenda. They should always feel that you have their best interests at heart. I like to ask the right questions to figure out the customer’s wants and needs and to create a sense of urgency. They must know they are receiving a great product for the best price, and that it fits in with their needs.
Anonymous Answer
"Don't react or display anxiety Stay firm When necessary, mirror their response Probe into their challenges Understand their top priorities Secure true buy-in Maintain conversational control Never try to prove your dominance Remember, it's not personal"
Rachelle's Answer
It looks like some formal training is coming through - well done!
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3.
Why have you chosen sales as a career path?
You can take this opportunity to tell a memorable story. Sales really is story-telling! "Ever since I was young, I knew that I had a natural ability for sales. I worked as an ice-cream re-seller when I was just 12 years old. I had a cooler full of ice that I attached to my bicycle! I would ride to the neighborhood park after school and offer the goodies to the neighborhood kids for $2 a piece. I absolutely loved the feeling of accomplishment at the end of the day when my ice-cream inventory was all sold and I could count all of the money I made. I continue to apply that same excitement when hitting my sales goals as an adult. I just cannot seem to beat how great that feeling is when I complete a project and exceed my targets."
Rachelle's Answer
"Ever since I was young, I knew that I had a natural ability for sales. I worked as an ice-cream re-seller when I was just 12 years old. I had a cooler full of ice that I attached to my bicycle! I would ride to the neighborhood park after school and offer the goodies to the neighborhood kids for $2 a piece. I absolutely loved the feeling of accomplishment at the end of the day when my ice-cream inventory was all sold and I could count all of the money I made. I continue to apply that same excitement when hitting my sales goals as an adult. I just cannot seem to beat how great that feeling is when I complete a project and exceed my targets."
4.
Do you enjoy socializing with customers?
When answering this question you want to tell the interviewer what specifically makes you enjoy socializing with customers. You should discuss what gives you joy when helping a customer and why it is fulfilling to you. Being a naturally social person is a positive attribute to have, so if you are the type of person who loves talking to people and meeting new people, tell the interviewer this. Socializing with customers through sociable conversations is a great way to build relationships and to ensure that they become or continue to be recurring customers.
5.
What do you know about the products and or services we offer our customers?
Prepare for the interview by doing a Google search on the company, going on their website, and reviewing their social media pages (Facebook, Instagram, Twitter, Pinterest, etc.). It is important to get a good grasp on their products and/or services. You should also be familiar with the company’s story, culture and mission statement. You want to show the interviewer that you have a good grasp of their products/services and how their culture ties into what they offer.
6.
How do you move forward from a string of rejections?
Rejection is a normal part of any sales job. Let the interviewer know that you are human and rejection does get to you, but you know how to bounce back and keep being persistent, and that rejection fuels you to do better. Express that your past sales experience has taught you how to deal with rejection. Position rejection as a learning tool - through rejection, you learn how to adjust and improve your sales techniques to reduce the rate of rejection.
7.
Have you ever walked up to a stranger and started a conversation, tell me about that experience.
This is your chance to show the interviewer that you are not afraid to approach potential customers. By showing that you are comfortable when it comes to openly talk to people, you can demonstrate that you are an ideal candidate for the sales associate position. When giving this example, be specific, give details. Describe why you talked to the stranger, what the purpose of your initiation of the conversation was, how you felt when talking to the stranger (if you felt comfortable or confident), how the person responded to you and the outcome of the conversation.
8.
What do you think are the most important skills in succeeding in sales?
This is the type of question you should anticipate when going for an interview. To prepare beforehand, be sure to single out strengths of yours that you think makes you most successful at your job – you want to use these strong skills to answer this question. Elaborate on why you think these skills are so important. You can even say how these skills help you succeed at your job.
9.
What attracts you to this position?
Answer this question by speaking about the position, why it is right for you, and about the company and why it is the right fit for you. Pick an essential aspect of the position and explain how you will be able to deliver that duty in the best way.
You should also mention specifically why you want this particular position. For instance, if it is a good fit for you professionally and in respect to your personal life, let the interviewer know why. You can say, “This position will allow me to utilize my sales abilities and help me learn and grow professionally. I also believe this position would also give me the opportunity to reach my personal goals of being able to live the lifestyle I want.”
10.
What do you enjoy most about the selling experience?
You should certainly think about this question before going in for your interview. Choose a specific aspect of selling that you enjoy, whether it is the excitement you get from making a sale or helping customers find what they are looking for. Elaborate on why you like this particular aspect by sharing a fulfilling experience you have had in the past.

For example, “I really enjoy providing customers with the best service. I know how important customer service is to me, so I pride myself on giving customers a good experience. This means being friendly and helpful, describing the product(s) to and answering any questions the customer may have, and having the customer leave with a purchase they are happy and excited about.”
Anonymous Answer
"I enjoy the competition, collaboration with the team, the persuasion, time management, being flexible in different environments and expectations, conflict management, stress management, storytelling, emotional intelligence, the creativity by learning new skills, learning customer service skills - verbally and non- verbally."
Rachelle's Answer
Wonderful! These are all excellent aspects to being in sales.
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