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20 Sales Interview Questions

By: Rachelle Enns

Question 1 of 20
What is the most important trait a sales professional should possess?
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How to Answer
It is likely that the way you answer this question is the way that you see yourself! Think of a unique trait that you believe all sales professionals should have. Be sure to go beyond the surface and avoid saying things like, "people-person," for instance. Dig a bit deeper.

Some examples of essential traits may be:

- Curious
- Achievement driven
- Strong sense of duty
- Dominant
- Ability to handle emotional disappointments
- Unafraid and unabashed

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Question 2 of 20
What are some of the challenges you see facing this industry?
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How to Answer
The interviewer wants to know that you've done your research on this particular industry, and the patterns involved. Whether you're a seasoned professional with years of experience in the same sector or fresh-faced in your first role, or even transitioning to a new industry after years in sales, it's essential that you know not only the company you're interviewing with, but also the scope you'd sell to, if hired. Be sure to do your research on competitors, where the company positions itself with its unique selling points, and what the industry is doing as a whole.

Question 3 of 20
Walk me through your sales experience.
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How to Answer
This question is a standard interview question for any position, but it's essential not just to read them your resume. The interviewers already have a copy! Be sure to talk about your sales experience, highlighting your most significant accomplishments. This task is especially important if your resume doesn't give a full picture of how much sales were involved in a seemingly non-sales position (think: hospitality industry, customer service, account management). Show off! Explicitly state your transferable skills.

Question 4 of 20
What goals have you set for yourself this year?
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How to Answer
Goal setting is especially important in a sales position as the majority of your compensation will likely come from commissions. Also, setting smart goals tells your interviewer that you are ambitious and goal-oriented, which is something they want in their new hire. Use this time to show them that you set SMART goals (Specific, Measurable, Attainable, Relevant, Time-bound).

Question 5 of 20
Describe a situation when you negotiated terms with a tough customer.
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How to Answer
This question may seem highly specific and could throw you off during the interview, but don't let it. Be prepared for precise situational questions. It's very likely you've had some experience negotiating or dealing with a demanding customer. If you have not, draw on a time that you had to settle with a difficult partner in a group project, a teammate, or a coach/professor.

Be sure to share an instance that highlights your identification of the point of contention, what steps you took to share your side and get them to see your point of view, and how you resolved the issue. Share lessons learned from the experience that will be of value as you move into your next role.

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Writers for Sales Answers and Questions

Ryan Brown
Ryan Brown, is the creator of MockQuestions. He has over ten years experience creating interview questions. His website has helped over 10 million job seekers in their interview preparation.
Rachelle Enns
Rachelle Enns is an executive head-hunter and job search expert. Utilized by top executives from Fortune 100 & 500 companies like Fitbit, Microsoft, General Electric, Nestle, and more, she helps professionals position themselves in a competitive marketplace. Rachelle founded Renovate My Resume, a company that focuses on helping job seekers get their edge back. Renovate My Resume creates stand-out resumes, cover letters, LinkedIn profiles and professional summaries for new grads, all the way to corporate executives. Rachelle spends much of her time training career coaches, recruiters, and resume writers. She also holds interview workshops for students and interns, globally. For great tips and tricks, follow Rachelle on Instagram @_rachelle_e or @renovatemyresume.
First written on: 04/22/2018
Last modified on: 08/17/2018

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About Sales

August 13th, 2018

Sales professionals are employed by companies to sell their products or services to customers. They work in all types of industries and with companies of all sizes. As part of their job, sales professionals also work with customers to determine their needs, create solutions to their problems, and ensure that the sales process goes ahead smoothly. Depending on the industry and type of product, they may also visit customers in their office or cold call potential customers in order to make a sale.
Although there are no minimum educational requirements, most of the larger companies prefer to hire applicants who have at least a bachelor's degree. Sales professionals are expected to have thorough knowledge of the product or service they are selling. Excellent customer service, communication, and interpersonal skills are necessary attributes for this role.
When you go for your interview, the best way to impress the interviewing panel is by 'selling' yourself. You must be able to convince them of your persuasive skills. Knowing the questions in advance can help you prepare your answers so you can reply more confidently at the interview. You can find a list of commonly asked questions at Mock Questions.