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Question 2 of 30 for our BECU Mock Interview

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Question 2 of 30

Credit Unions rank higher in customer service than traditional banks. Why do you think this is?

"Large banks are for-profit, making them more sales driven. This approach can often mean a lower focus on customer service and impersonal service. When it comes to credit unions, we often have higher community involvement, which translates to better customer service at the same time. Credit unions often have better employee training, which also can mean more personalized service for members."

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How to Answer: Credit Unions rank higher in customer service than traditional banks. Why do you think this is?

Advice and answer examples written specifically for a BECU job interview.

  • 2. Credit Unions rank higher in customer service than traditional banks. Why do you think this is?

      How to Answer

      Your opinion matters! When you are working for a credit union vs. a traditional bank, it's essential that you can wholly appreciate the difference between the two offerings.

      Discuss why you believe credit unions rank higher in customer service over traditional banks. Be sure to compliment BECU if you have had an excellent customer service experience with them.

      1st Answer Example

      "Large banks are for-profit, making them more sales driven. This approach can often mean a lower focus on customer service and impersonal service. When it comes to credit unions, we often have higher community involvement, which translates to better customer service at the same time. Credit unions often have better employee training, which also can mean more personalized service for members."

      2nd Answer Example

      "Credit unions are non-profits, and member-owned, which means they will almost always be more customer-centric. Credit unions are often involved in community groups and take more care than large, and traditional banks can. Also, if we consider geographical location; most credit unions are in smaller, rural communities where service and connection is everything."

      Anonymous Interview Answers with Professional Feedback

      Anonymous Answer

      "I think that's because credit unions are member-owned and customer-driven, placing the needs of the customer as a top priority, unlike traditional banks, which are sales-driven and focused on profit more than customer satisfaction."

      Marcie's Feedback

      Good answer! You come across as knowledgeable in this area. Another reason you could mention to explain why credit unions rank higher in customer service than traditional banks is that they don't pay taxes or face the same regulatory environment that banks do, which allows them to charge lower fees and offer higher interest rates (perks that make credit unions more customer-friendly). You might also add that banks are for-profit institutions, while credit unions are non-profits. Great job!
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