How to Answer: Discuss your least favorite sales approach, and why you find it to be ineffective.
Advice and answer examples written specifically for a District Manager job interview.
26. Discuss your least favorite sales approach, and why you find it to be ineffective.
How to Answer
Your role as a District Manager may require you to coach and train your team on various sales-based approaches, ensuring that you deliver company KPIs such as quarterly sales growth, lead-to-sale ratio, or retention and churn rates. Talk to the interviewer about a sales technique that you feel is not effective in helping you and your team achieve your sales goals. Be sure to include details on the approach, why you think it does not work, and share a specific story-based example of this technique failing you, if applicable. In the end, to finish on a positive note, discuss a beneficial sales technique you prefer to use.
Written by Rachelle Enns on October 2nd, 2020
Answer Example
"I am not a fan of any 'limited time' approach that rushes the customer into a decision or makes them feel as though they will lose out if they don't make an impulse decision. Years ago, I worked in sales for a car dealership. We received a great deal of training on 'pressed for time' sales techniques. For instance, if a customer wanted a particular car, we were told to focus on how few cars we had left and to get a significant financial deposit from the customer before they left. When I took over as the sales manager, I re-trained the team to focus on adding value and making a genuine connection with the customer. We scrapped all 'limited time' phrasing, and in turn, our sales increased by 29% in the first quarter alone."
Written by Rachelle Enns on October 2nd, 2020