MasterCard Mock Interview
Practice 30 MasterCard interview questions covering payments technology, behavioral scenarios, and technical problem-solving.
Question 18 of 30
What does cross-selling mean to you? Tell me two MasterCard products that you could cross-sell.
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Rachelle Enns is an interview coach and job search expert. She works with candidates to perform their best in employment, medical, and post-secondary admission interviews.
Cross-selling is when you sell different services or products to an existing customer. Existing customers have a better conversion rate than new customers. So, with a cross-selling plan, companies can increase the value of each existing customer by increasing the product quantity each customer accepts or purchases.
Talk to the interviewer about what cross-selling means to you. Reveal you have done your homework on MasterCard products by discussing what type of 'add-on' you could suggest to an existing customer.
Rachelle Enns is an interview coach and job search expert. She works with candidates to perform their best in employment, medical, and post-secondary admission interviews.
"I prefer to cross-sell products that complement the other products a customer already has from our company, increasing the value of the brand. For instance, if I worked with MasterCard, I would recommend insurance protection as an add-on for every credit-card customer. I would also upsell to a more premium card if they qualified so that they could earn better credit card rewards."
Rachelle Enns is an interview coach and job search expert. She works with candidates to perform their best in employment, medical, and post-secondary admission interviews.
"Cross-selling, from what I understand, is similar to upselling, where you add on another item when closing a sale. If I were to cross-sell a MasterCard customer, I might suggest one of your protection plans or job-loss insurance with their new credit card."
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