How to Answer: What marketing channels have you worked with?
Advice and answer examples written specifically for a Marketing Assistant job interview.
27. What marketing channels have you worked with?
How to Answer
The Marketing Assistant role requires a breadth of knowledge across multiple channels. Channels include email marketing, content marketing, social media, promotional events, or print advertising. If you search for a full list of marketing channels, you might find that you've worked with more of them than you think! Discuss the marketing channels you have been involved with, being sure to highlight any stand-out results you have achieved with any of these avenues. If the hiring company focuses on a particular marketing channel in its job posting, it's a great idea to spotlight your experience in that specific area.
Written by Ryan Brown on February 12th, 2021
Answer Example
"While working for Company XYZ, I assisted the Director of Marketing tasked with a $1M annual ad spend. Our biggest areas of spend included print advertising and digital pay per click, but we also spent on social media marketing and email marketing. I especially enjoyed working on the email marketing side, where I helped create customer engagement strategies and sales funnels. When I read your job posting and saw that this role had a significant focus on email marketing strategies, I felt compelled to apply."
Written by Ryan Brown on February 12th, 2021