Online Marketing Mock Interview

To help you prepare for your Online Marketing interview, here are 30 interview questions and answer examples.

Online Marketing was updated by on October 29th, 2020. Learn more here.

Question 1 of 30

How do you communicate successfully with clients, stakeholders, and your team?

"In my past role, I was in charge of the online marketing team. Communication was of vital importance as I needed to convey ideas and give constructive feedback on a daily basis to my team members. One way we facilitated communication was through quick daily meetings where we discussed goals, timelines, and new ideas. I was also the person who presented our findings and the results of our campaigns to upper management. I did this by creating a visually easy-to-read monthly report that I distributed, and then I followed that up with a presentation. I am confident in my ability to communicate effectively and look forward to bringing my skills to my new position."

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30 Online Marketing Interview Questions & Answers

Below is a list of our Online Marketing interview questions. Click on any interview question to view our answer advice and answer examples. You may view 5 answer examples before our paywall loads. Afterwards, you'll be asked to upgrade to view the rest of our answers.

  • 1. How do you communicate successfully with clients, stakeholders, and your team?

  • 2. What strategy would you employ to improve our business with online marketing?

  • 3. Why do you think that online marketing will be more beneficial for our company versus traditional marketing?

  • 4. Why did you apply specifically for this role?

  • 5. How would you optimize the conversion rates for a PPC campaign that wasn't performing well?

  • 6. What is the difference between inbound and outbound marketing?

  • 7. What is your experience with marketing automation?

  • 8. What kind of team environment do you thrive in?

  • 9. In the past, how have you collected customer feedback?

  • 10. What method or strategy do you generally employ when it comes to SEO?

  • 11. Discuss a time when your team disagreed with you. How did you deal with this?

  • 12. Imagine that you start this job tomorrow. What are the first three things you will do?

  • 13. Tell me what you know about the sales funnel.

  • 14. Do you have any other skills or passions that are relevant to this role?

  • 15. In your opinion, what is the difference between content marketing and content strategy?

  • 16. Tell me about yourself and your experience in online marketing.

  • 17. Do you have experience working with outside agencies, freelancers, subcontractors, clients, and in-house staff?

  • 18. Why did you choose to work in the field of online marketing?

  • 19. What big trends have you noticed in the online marketing world?

  • 20. What process or method do you use to define KPIs?

  • 21. In what areas of online marketing are you most knowledgeable?

  • 22. Tell me about your experiences with content marketing and content strategy.

  • 23. Do you use Google Analytics in your current role?

  • 24. What is SEO, and how will you utilize it in your online marketing strategy for our company?

  • 25. If we gave you a monthly budget of $50,000, how would you allocate it?

  • 26. Tell me about a campaign you ran that wasn't successful.

  • 27. Can you tell me about the most successful campaign you've run thus far?

  • 28. How is online marketing different from traditional marketing?

  • 29. Are you familiar with the following acronyms? CPC, PPC, CTR.

  • 30. What online marketing platforms and software do you have experience using?