Top 15 Product Manager Interview Questions
Question 1 of 16
Do you have experience in helping to develop a new product? If so, talk about what your role was in the development of this product.
Question 2 of 16
Talk about a time where you successfully launched a new or revamped product. In your opinion, what specific things made the product launch successful?
Question 3 of 16
People usually look for data to support their decisions, however, sometimes the data you need isn't always available. Describe a time when you had to make a major decision as a Product Manager without any data to support it.
Question 4 of 16
Product Managers utilize leadership skills through their facilitation and coordination of different teams. What traits do you have that makes you an effective leader? How do you think you can improve your leadership skills?
Question 5 of 16
It is well-known in the Marketing field that acquiring new customers is more expensive than retaining your current ones. Talk about the differences between the acquisition and retention strategies for a product you managed.
Question 6 of 16
There are many aspects to a Product Manager's job. What tools do you use to ensure you stay organized and on top of all your responsibilities as a Product Manager?
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Question 7 of 16
Product Managers deal with several moving parts, so project management skills are key. In your opinion, what tools are key to successful project management?
Question 8 of 16
Many times Product Managers conduct product training, which includes the communication of product attributes and benefits. Describe your experience with product training and how you get others in your company excited about the product.
Question 9 of 16
What tools and resources do you use to understand and keep up to date with the competition?
Question 10 of 16
To be successful, a product should fulfill a specific customer need. What tools or resources do you use to understand customers' needs?
Question 11 of 16
How do your analytical skills come into play as a Product Manager?
Question 12 of 16
Product Managers do not work in silos. They rely on the work of other departments to reach their goals. Describe a time when you had to utilize your negotiation skills to get buy-in for your idea from these other departments.
Question 13 of 16
Successful Product Managers have a variety of skills in different areas including Marketing, Finance, Operations and Strategy. What area do you wish you had more experience or training in?
Question 14 of 16
Many call Product Managers the "CEO of the product". In your opinion, what are some skills a Product Manager and a CEO of a company should have in common?
Question 15 of 16
Sometimes Product Managers have to be risk-takers. Describe a time when you had to use your persuasion skills to get buy-in from management on a risky decision.
Question 16 of 16
What skills and experience from previous jobs, outside of Product Management, will help you as a Product Manager?
About Product Manager
August 18th, 2017
A Product Manager is responsible for all aspects of a product from development, to product communication, to product budget management. In general, a Product Manager is responsible for the strategy of a particular product a company offers.
Product Managers work with several other groups within the company including, but not limited to, Product Development, Marketing Research, Marketing Communications, and Finance.
In preparation for an interview as a Product Manager, it is helpful to have a solid understanding of the company's product line, the industry it competes in and the customers it serves. In addition, be prepared to talk about products in general - some that you think are designed or marketed well and others that you think have room for improvement. Since analytical skills are important, be prepared to explain how you would utilize these skills for strategic decisions as a Product Manager. Hiring managers will want to get an understanding of your decision making process when dealing with challenges. Be prepared to clearly communicate your process and why you chose that process.