Medical Device Sales Mock Interview
Master 30 Medical Device Sales interview questions covering clinical knowledge, consultative selling, and OR experience.
Question 9 of 30
What experience do you have generating new leads?
Why the Interviewer Asks This Question
How to Answer
What to Avoid
Example Answer
Community Answers
Jenna has 6 years of in-house and agency recruiting experience for roles in the consumer packaged goods and adult beverage industries.
The interviewer is hoping to dig deeper into your experience building new business with this question. By asking specifically about lead generating, the interviewer is trying to get a better grasp on your new business strategy, experience, and how much training you will need if you are hired.
Jenna has 6 years of in-house and agency recruiting experience for roles in the consumer packaged goods and adult beverage industries.
Be honest when discussing your professional experience. Since they did not mention medical device sales, you can draw on past successes from other industries. If you are going to do so, just be sure to tell the interviewer exactly how that experience will translate!
Jenna has 6 years of in-house and agency recruiting experience for roles in the consumer packaged goods and adult beverage industries.
Avoid giving the interviewer a flat "no." If you have no prior experience generating leads tell the interviewer the most relevant experience that you do have and why you think it will translate! Use every question as an opportunity to showcase your skills. Don't take any question that you have to answer with a negative as a way to out yourself!
Jenna has 6 years of in-house and agency recruiting experience for roles in the consumer packaged goods and adult beverage industries.
"In my last role with ABC Company, I would maintain relationships with the vendors that serviced the same physician groups as I did. In speaking with them, I'd often hear about new practices opening or product lines that were being discontinued. I would take all of these conversations as opportunities to both build relationships and generate leads to new business!"
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Jaymie
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Anonymous Answer
In my last company, we launched Nuzyra (a new antibiotic) in the Los Angeles territory. I began by studying the data and analyzing competitors. From there, I would assess potential opportunities by cold-calling, setting up f2f meetings, and visiting in person. I would hunt consistently - if I was driving in an area in my territory on a Saturday and it said "foot & ankle" I would be in that office dropping marketing material and trying to set up a meeting. That's how I was able to exceed my quota in the first quarter.
Marcie's Feedback
Awesome! Your enthusiasm and passion for sales and generating new leads shine through in your response which is great. The interviewer will be looking for someone who is hungry and willing to go the extra mile. Excellent answer!
Anonymous Answer
With my current and previous jobs, I did not have any experience with generating leads. With a change in career to medical sales, I know that this is a large portion of the job, and I will do my best to maintain and create relationships, make cold calls, and be a reliable resource when educating others about our products.
Jaymie's Feedback
It's okay to honest about your experience or lack thereof. You did a great job reassuring the interviewer that you're willing to do what it takes to be successful, and you've done research on what the job will entail. Consider also including your willingness to learn whether that's self-helping or learning and being coached by others.
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