Why do you want to work for T-Mobile?
In an interview, you want to do more than just convince them that you are the right fit for them. You also need to convey that you've determined that their company and this position are the right fit for you. The only way to convince them of this is if you sincerely believe it. When you explain in detail what you found attractive and what motivated you to pursue this position, you'll also give them insights into which of their recruiting efforts worked and which didn't.
"I need to work for a company that stands behind its word and operates with integrity. I am not willing to compromise my values, and I have always appreciated the values at T-Mobile and the way you treat your customers. I love that you describe yourselves as 50,000 unique individuals united in your obsession for delivering great customer experiences, solving pain points, and challenging the status quo--at work and in life. This commitment is very much in line with my customer service philosophy and the type of culture I am looking for in my next opportunity."
"Year after year, T-Mobile is recognized for customer satisfaction and as a "Best Place to Work" and "Top Employer" by industry experts, the media, and human rights organizations. That tells me you have the kind of culture I can thrive in. In addition, I want to work for your company because you offer the growth, development, and leadership opportunities I've been looking for. I see many options for my career development at T-Mobile; I'm impressed that you say you don't have a corporate ladder - it's more like a jungle gym of options. I see a long-term fit here, which is important to me."
When answering this question, avoid discussing any of the negatives of your current or previous employers that may have motivated you to seek employment elsewhere. Instead, focus on the positives - where you want to take your career next and what you are looking for in an ideal work environment. Assure the interviewer that this role would be a progressive step in your career, and be sure to express your excitement! Focus on the value propositions they advertise in their recruitment efforts. "Our Culture is: Fun and celebratory. We have a sense of humor and celebrate successes and one other."
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