What do you know about GroupM's competitive position within the data analytics industry?

How to Answer
1st Answer Example
2nd Answer Example

This question will help the hiring manager gauge your knowledge of the data industry when it comes to advertising and GroupM. Knowing where GroupM is positioned in the industry will prove you did your research. It will also confirm that you have a good understanding of the position for you which you are applying. When speaking about GroupM's place in the industry, mention any niches they serve and its biggest competitors.

"The Data industry is constantly changing with new technology that makes tools more user-friendly. There is strong competition in this industry with companies continuously innovating to offer 'the next big thing' to their clients. GroupM offers user-friendly interfaces that allow its products to be used across a client's company and not only by its data analysts, making data readily available to those who are looking for answers. I would say Company 1 and Company 2 are GroupM's strongest competitors as their products strengths include a user-friendly interface highlighted in all marketing communications. Their goal of making data accessible to all parts of their clients' company is similar to that of GroupM."

"Companies that specialize in data analytics within advertising have seen companies deal with massive amounts of data that are not being mined due to resource limitations. Also, data quality continues to be an issue as companies deal with vast amounts of data. Through its products and services, GroupM understands these issues and implements solutions for them. With regards to competition, GroupM faces companies such as Company1 and Company2 whose products and services also address these issues."

Next Question

How to Answer: What do you know about GroupM's competitive position within the data analytics industry?

Advice and answer examples written specifically for a GroupM job interview.

27. What do you know about GroupM's competitive position within the data analytics industry?

How to Answer

This question will help the hiring manager gauge your knowledge of the data industry when it comes to advertising and GroupM. Knowing where GroupM is positioned in the industry will prove you did your research. It will also confirm that you have a good understanding of the position for you which you are applying. When speaking about GroupM's place in the industry, mention any niches they serve and its biggest competitors.

Written by Helen Lee on March 7th, 2019

1st Answer Example

"The Data industry is constantly changing with new technology that makes tools more user-friendly. There is strong competition in this industry with companies continuously innovating to offer 'the next big thing' to their clients. GroupM offers user-friendly interfaces that allow its products to be used across a client's company and not only by its data analysts, making data readily available to those who are looking for answers. I would say Company 1 and Company 2 are GroupM's strongest competitors as their products strengths include a user-friendly interface highlighted in all marketing communications. Their goal of making data accessible to all parts of their clients' company is similar to that of GroupM."

Written by Helen Lee on March 7th, 2019

2nd Answer Example

"Companies that specialize in data analytics within advertising have seen companies deal with massive amounts of data that are not being mined due to resource limitations. Also, data quality continues to be an issue as companies deal with vast amounts of data. Through its products and services, GroupM understands these issues and implements solutions for them. With regards to competition, GroupM faces companies such as Company1 and Company2 whose products and services also address these issues."

Written by Rachelle Enns on March 6th, 2019

Next Question