How to Answer: Describe your experience working with digital advertising.
Advice and answer examples written specifically for a GroupM job interview.
26. Describe your experience working with digital advertising.
How to Answer
Before getting into the details of your technical experience, hiring managers would like to see that you know the area of digital advertising. In your response, share details about projects or jobs where you were exposed to digital advertising.
Written by Helen Lee on March 7th, 2019
1st Answer Example
"My work experience includes working for a couple of different agencies that offered digital marketing services to its clients. While working at these agencies, I worked closely with the Account Managers to understand the clients' marketing needs. There are many technological tools in this area that help clients better target, deliver and manage their digital advertising. With an increasing number of options available to companies looking to advertise through digital channels, it is crucial to have the right tools to manage the process."
Written by Helen Lee on March 7th, 2019
2nd Answer Example
"In a few of my previous positions, I had the opportunity to work with the marketing department to help develop digital advertising campaigns for our company. I contributed to the technical requirements of the campaign project team, which included evaluating the right tools for campaign execution. Working as part of the team, I learned how complex digital advertising could be and the importance of using the right technology for each step of the process."
Written by Rachelle Enns on March 6th, 2019