"There are several things I would do to create a well-run content team. First, I would determine the overall content strategy that will be utilized, as this will indicate what type and how many writers and other experts are needed. Then I'd clearly define each job role so there's accountability and no confusion. I'd also incorporate a content marketing strategist who can focus on the big marketing picture and a designer to create graphics. I'd emphasize and teach the need for mutual respect and trust, and I would model these traits for my team."