Employers expect employees to stay up-to-date on their respective field, and today's technology makes this fairly easy! List several ways that you receive your industry knowledge and stay on top of trends.
Tell the interviewer about those daily update emails you receive from professional organizations, conferences you attend, seminars you have taken, and professional organizations you are a part of.
Lastly, it's a great idea to ask the interviewer what resources they refer to for industry trends. That question can start up a great conversation and you may learn a thing or two as well.
"Every morning I listen to X Podcast because I find the information to be fresh, and valuable. In addition to this podcast, I also subscribe to a couple of industry blogs. One is ABC and the other is XYZ. I greatly value the information shared between fellow professionals. What resources do you prefer in order to stay on top of industry trends and changes?"
"I am an avid reader. I read about the industry news in the paper every day. I am a member of many key associations that allow me the opportunity to attend industry conferences, receive newsletters and network with top professionals in my field."
"I am a member of several professional associations and receive regular magazines. I also follow trendsetters on my LinkedIn account."
Sales answer example
"I have Google News alerts set up for industry specific keywords, am subscribed to multiple newsletters, and follow the three leading industry associations on social media and receive their quarterly updates. In addition, I love to learn about the latest OEM trends and always draw on the experience of my industry contacts who have been working in the industry as long as I have been alive."
Retail answer example
"It's so easy to stay up to date these days, so I have both Google alerts set for industry trends or news, subscribe to newsletters, and attend any and all relevant conference I have the opportunity to attend. In addition, social media is really a great way to keep your finger on the pulse of things. As silly as it sounds, it lets you see what is trending, and who is trending, so that you can pay attention to upcoming styles on the runway that will hit stores in the next 12-18 months. I love to create some "look-alike" outfits in my department based upon what big celebrities are wearing- it really drives interest and sales for our department, and shows we are up to date on trends and news."
Teacher answer example
"Like all teachers, I do continuing education hours both through the district in-service days, as well as seek out additional learning opportunities. At an in-service event a few years ago, I was introduced to TPRS, which teaches you how to teach language through telling stories. As a result, I've really plugged into their community and it's been a great resource for me. In addition, we have bi-weekly departmental meetings and I am currently enrolled in grad school to get my masters, beginning next fall."