As a market research analyst you will use a variety of tools to help you gather and analyze the data you find in your research. Depending on the type of market research you may need to use different tools. Show your understanding of how you use these methods to understand your target market. Give an example of a tool or two that have been valuable.

"Using Marketer's Almanac and County Business Patterns have helped me work with a client who was building their online business. There are a lot of great tools that you can use for free that I've found through basic research. It depends on what information you are looking for. It all starts with asking the right questions and having a few go-to tools to get your research started."