How to Answer: What is the key to quickly developing trust with a company under crisis?
Advice and answer examples written specifically for an Ipsos North America job interview.
2. What is the key to quickly developing trust with a company under crisis?
How to Answer
When Ipsos takes on a client who needs help with their public affairs, they need to know that you will be able to build trust quickly so that you can make quick progress on their needs. Discuss how you plan to develop confidence with companies who find themselves in a vulnerable position, needing your assistance.
Written by Rachelle Enns on April 6th, 2019
1st Answer Example
"I believe the key to developing trust with a company under crisis is to show them that you have empathy for their situation, but that you are the expert in getting them out of muddy waters. It's important to show understanding, yet hold your position as the subject-matter expert. Similar to how a physician would demand presence and show confidence when meeting a patient for the first time, so would I show that confidence in my work, knowledge, and expertise."
Written by Rachelle Enns on April 6th, 2019
2nd Answer Example
"I think the best first step to developing trust with a company under crisis is to show them immediately that I have done my homework on their situation. Before our first meeting, I would brief myself on absolutely everything I would need to know to make well-educated comments and suggestions. This genuine interest in their needs will almost always be enough to build a foundation of trust."
Written by Rachelle Enns on April 6th, 2019