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Warner Music Group Corp. Interview
Questions

30 Questions and Answers by Rachelle Enns
Updated May 7th, 2019 | Rachelle is a job search expert, career coach, and headhunter
who helps everyone from students to fortune executives find success in their career.
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Question 1 of 30

Tell me about a time that you naturally took on a leadership role without being asked. Did you enjoy being a leader? Were you happy with the outcome?

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Interview Questions

1.

Tell me about a time that you naturally took on a leadership role without being asked. Did you enjoy being a leader? Were you happy with the outcome?

The interviewer would like to know if you have a natural ability and desire to be a leader, or if you prefer to be a follower. Being a leader gives us a different perspective and allows you to grow in your views. Explain that you enjoy helping others develop, while learning things yourself, and show that you are the type of leader that hopes to inspire others.

Rachelle's Answer #1

"Our marketing director was unexpectedly out of the office on a family emergency for two weeks. I volunteered to take on her role because I knew it well and had been there the longest. I encouraged collaboration with the team, divided tasks evenly, and incorporated daily team meetings to ensure that we were on the right track and that no detail slipped by us. When the director returned, she ended up implementing a couple of my processes and complimented me on my dedication to the team and agency. It felt amazing to be a leader."

Rachelle's Answer #2

"Being new to my career, I did not consider myself a natural leader; however, when we recently had a new intern join the admin team, I took her under my wing. I wanted to see her succeed, so I took her out for lunch, explained the office dynamics, and encouraged her to ask questions. It feels terrific to share my knowledge."

2.

What do you know about Warner Music Group subsidiaries and labels?

Major record labels such as Warner Music will have sub-labels and other subsidiary companies to serve various genres of music and entertainment. Show the interviewer that you have done your homework on their company before your interview by listing a few of these things that you should know. Keep in mind that you don't need to start listing off every single subsidiary of Warner Music. You just have to show the interviewer that you are engaged and genuinely interested in their organization.

Rachelle's Answer #1

"I know that your most well-known labels include Atlantic Records and Elektra Records. I have researched Warner Music Group extensively and was very interested in finding that you also own Rhino Entertainment. I am eager to learn even more about your diverse label."

Rachelle's Answer #2

"I know that Warner Music Group has been around for decades, representing artists such as Frank Sinatra. Your labels encompass multiple musical genres including hip hop, country, pop, and even jazz. The labels I am most familiar with include Atlantic Records and Warner Nashville."

3.

Talk about a recent entertainment campaign that caught your eye.

Warner Music puts big dollars into marketing and promoting their artists. The interviewer wants to see that you understand the difference between a mediocre campaign and an effective one. Think about the latest entertainment advertisement that you saw, heard, or witnesses. Why did it catch your eye, and what made it so memorable. Be sure to show the interviewer your enthusiasm for marketing and promotions.

Rachelle's Answer #1

"I believe that the best marketing campaigns are ones where the artists meet their fans where they are. One example of this that I find unforgettable is DJ Khaled's use of Snapchat. Here, he talks about his path to happiness which has made him a voice in internet culture. Aside from his music, Khaled is now known for his catchphrases like 'I appreciate you' and 'You the best.' His loyal following has remained and he continues to broaden his reach."

Rachelle's Answer #2

"One campaign that has stuck with me is one from Lee Scott, a hip-hop artist from the UK. When he dropped his album, he first released an exclusive premium version to 100 fans. Later, he created an exclusive bundle pack and charged even more for the next 100 fans. Lastly, upon general release, he charged premium rates by including merchandise into the packs. This slow-release strategy picked up a lot of PR and created a great amount of anticipation among his fan base."

4.

What are some of the biggest challenges you would expect a record label or entertainment company to come across?

There is a lot of discussion surrounding record labels and the need for them in our ever-changing digital world. Some of the challenges that Warner Music Group may be facing today include:

- Streaming services gaining market leverage
- Artists becoming more educated and demanding more from their label
- Difficulty adapting to changing digital environments
- Loss of control when it comes to recording and distribution options
- Significant loss of revenue over the years

Discuss in a positive light, the issues that WMG may be facing, and how you believe they have been overcoming these challenges.

Rachelle's Answer #1

"I believe that the digital world is changing the record label game at a fast pace. I think that the biggest challenge is keeping up to date with these changes, and pivoting quickly enough to remain relevant. From what I have seen, Warner Music Group has fought hard and won when it comes to maintaining relevancy in this industry. You have done so by signing artists that have blown up in the past few years such as Cardi B."

Rachelle's Answer #2

"From what I have observed while preparing for this interview, one of the biggest challenges a record label faces today are the streaming services out there who are gaining market leverage and creating a loss of revenue for labels and artists. I believe that Warner Music Group has overcome this through brand loyalty as well as the fact that you have signed artists with a highly loyal fan base."

5.

What is your personal mission statement?

The interviewer would like to know if you have a personal motto or mantra. Not everyone has a mission statement or personal mantra just off the cuff. In business, especially when entering leadership, this is an important question to ponder. Do you have a quote that inspires you or a saying that you grew up with that resonates with you?

Rachelle's Answer #1

"My mission is always to be a person in business that others can look up to. It is important to me that I create a legacy of integrity."

Rachelle's Answer #2

"I heard a funny mantra the other day, 'I want to be the kind of person my dog already thinks I am.' As cute as it is, it is true. I want to be kind-hearted to my co-workers, understanding, and reliable."

6.

How would your co-workers describe your attention to detail?

The interviewer would like to know more about your attention to detail. It is always best to support your reply with a real-life example. Talk to the interviewer about your level of attentiveness when it comes to the smaller details.

Rachelle's Answer #1

"My co-workers would describe my attention to detail as very strong. I can very easily point out spelling discrepancies in communication and will notice the small things. I think big-picture as well but have always had a knack for details."

Rachelle's Answer #2

"My attention to detail is a point that I have been working on a lot this past year. I am meticulous but, in the past, have pushed some of my university documentation and papers back a little bit. It's something I am conscious of and continually working on."

7.

What do you think about the future of record labels?

Since you are interviewing at Warner Music Group, it would be in your best interest to prepare some positive statements on record labels and their future outlook. Record companies have been around since the dawn, but there has been a lot of chatter regarding their footing in the entertainment industry. Speak to the interviewer about where you believe record labels will be, in the future.

Rachelle's Answer #1

"I believe that record labels are a must for any serious artist and, because of that, companies like Warner Music aren't going away. What we will be doing is pivoting our focus more digitally than we ever have before. The competition will continue to be fierce when it comes to online and social marketing efforts for artists; however, I am ready and prepared to bring the ingenuity and grit that it takes to remain a stand-out in the entertainment industry."

Rachelle's Answer #2

"I see record labels relying less on dollars for records sold and more on royalties from streaming services, merchandise, and endorsements. I also foresee changes when it comes to ownership of intellectual property. Artists have more tools available to them to control outcomes now - many more than they had in the 1990s for instance. In the future, I see a healthier collaboration between record labels and their artists."

8.

How do you like to be recognized for your accomplishments?

The interviewer would like to know what motivates you to be an over-achiever in the workplace. We all want recognition in some way for our accomplishments in the workplace. Perhaps you enjoy surprise gifts, financial perks, public attention, kind words, added responsibilities, or title promotions. Share with the interviewer how you would like recognition for your hard work.

Rachelle's Answer #1

"I am a highly competitive person who is compensation driven. I like to recognition for my accomplishments through monetary bonus' or contests where the stakes are high."

Rachelle's Answer #2

"It is easy to motivate me. I do not require any formal recognition, but kind words from my coworkers and superiors will keep me motivated and working hard."

9.

Have you ever been advised by a fellow employee or supervisor to lie about a situation? How did you handle this ethical dilemma?

Warner Music would like to know how you would handle an ethical dilemma. Ethical dilemmas in the workplace will come up from time to time. Assure the interviewer that you can control these types of difficulties with professionalism and poise.

Rachelle's Answer #1

"Oh goodness, we all know in marketing and media that this happens all the time. People want to lie about stats, overdo projections, or overpromise on deadlines. I would never cave to that pressure. Aside from being dishonest, it doesn't do anybody any favors in the end."

Rachelle's Answer #2

"I have never been told to lie to a fellow employee or supervisor on the job. If I were to be asked to lie, I absolutely would not do that. I am not the type of personality to be pushed around on the job. I will always be myself and keep my integrity first."

10.

What is your favorite source for entertainment news and industry updates?

The interviewer wants to see that you have a thumb on the beat of what's happening in the music industry. Warner Music Group needs to hire people who are curious and want to know what's going on minute-to-minute, always knowing which trends and topics to follow. Discuss how you remain up to date in the industry by mentioning a few different tools and resources.

Rachelle's Answer #1

"First and foremost, I follow Warner Music on Twitter for important live updates on what's happening in music entertainment news. I also follow a lot of top artists on Instagram, and I read Billboard magazine regularly. I fully understand the importance of being up to date on entertainment news and industry happenings."

Rachelle's Answer #2

"My top sources for entertainment news are all of the music awards! I watch the Billboard Music Awards, American Music Awards, the Grammy's, the MTV Music Awards and more. Also, I follow many top artists and labels on social media which provides me with up to the minute entertainment news."

11.

What could Warner Music Group do to increase record sales for our lesser-known artists?

Warner Music knows very well how to promote their lesser-known artists; however, they want to see if you can think creatively. The way you respond will also show the interviewer what you know about record labels and how things operate in the music and entertainment business. Discuss how you would use the marketing trends of today to boost new artists' exposure.

Rachelle's Answer #1

"The internet has opened endless possibilities when it comes to new artist promotion. If I were to put a plan into place for increasing record sales for lesser-known artists, I would begin with social media marketing efforts on YouTube and Instagram; primarily with Instastories. I would also seek out a collaboration between the new artist and a better-known artist from the Warner Music label."

Rachelle's Answer #2

"The opportunities that we have today when it comes to reaching potential new fans is remarkable. I would begin by reaching out to music blogs, podcasts, and online magazines who need to put out fresh content. I would pitch a feature on the up and coming artist and then roll with the momentum from there, approaching more digital media sources."

12.

How does your post-secondary education apply to the music and entertainment industry?

The interviewer would like to know more about your post-secondary education, and how it will benefit Warner Music, should you be hired. Expand on what you already have laid out on your resume and be prepared to discuss how particular coursework will translate well into this role.

If you bring post-graduate work experience, give examples of how your education has helped you succeed in your career up to this point.

If you are a recent graduate, you could choose to discuss one or two classes that equipped you with skills you can apply to this job.

Rachelle's Answer #1

"I have a Masters' in Law and Entertainment which gave me top-notch industry knowledge from the start of my career. The courses I took helped me to develop skills in short and long-term strategic planning in this competitive industry. I also learned a great deal about project management, performing arts, and cultural entrepreneurship."

Rachelle's Answer #2

"I recently completed a series of courses geared for entertainment management and artist relations. These courses will round out my Business Law degree, offering me a balanced perspective on entertainment and the law. I look forward to applying what I have learned in this role with Warner Music Group."

13.

What are your 3 favorite forms of entertainment?

The interviewer at WMG would like to know the types of media and entertainment that you enjoy consuming regularly. Talk to the interviewer about your favorite forms of entertainment and be sure to include why they are your favorite.

Rachelle's Answer #1

"My favorite forms of entertainment have always been reality tv, YouTube, and celebrity-based news. I find that these forms of entertainment spark my creativity and keep me informed on trends in the media."

Rachelle's Answer #2

"I am more traditional and would say that my favorite forms still include print media like magazines, music-based documentaries, and podcasts that focus on music and culture."

14.

When a significant problem arises, what is your first reaction?

The interviewer at Warner Music wants to know if your reactions to problems reflect maturity and professionalism. How you react will significantly determine how you fit with their existing team.

Perhaps your computer crashes, and you realize you may have just lost all of your hard work. Or maybe you are limited on time and have a deadline rapidly approaching. Demonstrate to the interviewer that you take a very systematic approach to problem-solving, rather than reacting impulsively when a problem occurs.

Rachelle's Answer #1

"Depending on the situation, I will gather my resources and team and collaborate on making the necessary happen on a shortened timeline so that we can deliver our results in the most efficient manner possible. Usually, we learn something about ourselves, the team, or a more effective approach to the next problem in the process."

Rachelle's Answer #2

"When a major problem arises, my first instinct is to jump in and fix the issue. I am a do-er and also think in a reverse-engineering manner. I start with the desired result and work my way backward. From there, I figure out where the snag occurred."

15.

Do you know anyone who works for us?

Did you know that people with a friend at work are 7x more likely to engage in their work fully? (Source: Forbes) The interviewer would like to see if a friend referred you to this position, a former co-worker, or an industry acquaintance. This question is another way of the interviewer asking where you heard about the role, and if you have any connections from within. Warner Music may also have employee referral programs. You can keep your answer brief and to the point.

Rachelle's Answer #1

"I am friends with a professional recruiter who recommend that I check out your company's job postings. She mentioned that you had an excellent reputation and that everyone she has placed with your company has seen long tenure."

Rachelle's Answer #2

"My best friend referred me to this job posting. She is one of the interns at WMG, Jessica Smith. She has said some incredible things about your organization, all which prompted me to apply!"

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