How to Answer: Explain qualitative vs. quantitative reasoning.
Advice and answer examples written specifically for an Avanade job interview.
27. Explain qualitative vs. quantitative reasoning.
How to Answer
Consulting is all about making judgments and best-case scenarios based on logic, analysis, and reasoning. The interviewer would like to see that you understand the difference between qualitative and quantitative reasoning, and when each is best used. Qualitative reasoning is used for problems related to processes, controls, and diagnosis. Quantitative reasoning is more related to the gathering of facts, and hard data. Keep your reply simple, and easy to understand.
Written by Rachelle Enns on February 5th, 2019
1st Answer Example
"When researching, I find that quantitative data is best to gather first, as it's more fact-based. After gathering the quantitative data, I can bring in qualitative research, since it is more related to the reasoning behind the hard data."
Written by Rachelle Enns on February 5th, 2019
2nd Answer Example
"Although I can use quantitative and qualitative research together, there are important differences to keep in mind. Quantitative research is objective, while qualitative research is subjective. There needs to be a balance between the two in every piece of research."