Why do you want this job with FranklinCovey?
If you are lucky enough to land an interview, make some effort and conduct research on the opportunity. Think about how this job will help you in your career. It's important for you to know not only what you have to offer them, but what they can do for you.
While your passion and excitement about the job are important, it's always good to have some hard facts to back it up. For instance, saying 'I have heard great things about your training materials and seminars', is not very specific. If you find recent news articles or press releases which talk about their accomplishments, mention how that impressed you.
"I am excited about this opportunity because your values are very much in line with mine. I deeply care about respect in the work place and helping develop effective employees who are committed to inspiring others. I am also passionate about leadership training."
Community answers are written by other candidates practicing this set. Reading how others frame the same question is one of the fastest ways to sharpen your own.
Anonymous Answer
Honestly, I have heard it is a great company to work for and I believe in their facilitating practices. As a teacher and a principal, I have always told parents their children will learn academics, but it is most important that they leave us being responsible, kind human beings able to monitor or guide their own future. I have heard from several colleagues who have seen the results, Leader in Me, and the 7 Habits of Highly Effective People: how it has created positive transformational change that has changed people's lives not only at work, but at home.
Marcie's Feedback
Nice! What exactly have you heard is so great about the company? Can you talk more about this to further impress the interviewer and show your enthusiasm for the organization?
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