Menu Menu Previous Interview Question Next Interview Question Search print thumbs-down thumbs-up Check Square bookmark arrow-right MockQuestions.com Logo MockQuestions MockQuestions.com Logo MockQuestions
Job interview preparation
Sign in
Upgrade
Career Interviews
Interview Topics
Company Interviews
Close
In your opinion, which is more beneficial: To increase price by one percent OR To increase customer base by one percent?
Advice
This question goes back to the cost of retaining customers versus acquiring new customers. It sounds more like a problem solving math question but it's actually pretty straight forward. To answer this question, explain your knowledge of customer retention and acquisition. You can share what you have learned from your clients and how you prioritize them in order to maintain relationships and give them the results they need.
Answer examples
"I believe that customer retention and investing more in your customers should take precedence over increasing prices. You could lose your customers in the meantime, which will end up costing the company more in the long run. I do believe it is more beneficial to increase your customer base, every time."

Practice More Interviews

Behavioral
We all have some behaviors that are typical of us and which sometimes results in ...
Common
There are some questions that employers ask at almost every interview. The questions ...
Communication
Communication skills are essential for any workplace to function efficiently. However, ...
Leadership
If you are interviewing for any type of leadership role; prepare with our leadership ...
Management
Our management questions are designed for any interview for a position that has authority ...
Teamwork
This set of questions aims to ascertain what your idea of teamwork is and whether ...

User-Submitted Answers

In your opinion, which is more beneficial: To increase price by one percent OR To increase customer base by one percent?
1.
Increase customer base by a percent.
2.
In a more specialized market definitely one cannot go with increase in percentage customer base one has to rely on price increase. But the fierce competition in recent past has told us that of all the competitive advantages cost efficiency is the one that can make us do wonders. Thus I would focus on cost and increase my customer base.
3.
Increase customer base by a percent.
4.
Increase customer base by percent.
5.
Increase customer base by a percent.
6.
Increase customer Base by a percent.