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Athletic Director Interview Questions

25 Athletic Director Interview Questions
Question 1 of 25
What role do you believe athletics play in a students development?
How to Answer
Participation in athletics makes a positive influence in the development of students. The interviewer wants to know how you feel athletics would help a student. There are numerous benefits so share your opinion and support with an example.

Answer Example
"I strongly believe that participating on an athletic team improves health, teaches kids about cooperation and how to work in a team. There are numerous benefits that every person should experience as they grow up."
Entry Level Example
"I think that participation in sports can play an important part in a child's development. Sports can instill confidence, teamwork, communication and leadership skills."
Experienced Example
"I had a student on a soccer team I was coaching who was having trouble in school. He loved soccer, but couldn't play if he didn't pass his classes. I took time to get to know him and found he was very smart, just very discouraged. The longer he was on my team, I noticed he felt more confident. He was able to keep his grades up and ended up getting a scholarship to go to college."
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Question 2 of 25
How would you try to improve fan attendance?
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How to Answer
As an athletic director, you are in charge of coordinating events, marketing, and management for all associated sports teams. Discuss a marketing strategy that shows off your experience and knowledge.

Answer Example
"Enhancing the fan's experience is one of the best ways to improve attendance. Last year we rewarded superfans with prizes through online contests using social media. This strategy increased overall attendance by 30%."
Entry Level Example
"In my current position, we have improved fan attendance through social media strategy. We have seen a great increase in attendance by creating Facebook fan a page and marketing events through that platform."
Experienced Example
"I have two strategies to improve fan attendance. One is a grassroots effort to drum up interest at a local level by personally inviting folks to events and hoping to generate some excitement around our programs. The other strategy is to utilize social media like Facebook and Instagram to broadcast our wins and the excitement around our future events. When paired together, these strategies have helped boost our attendance at football games and swim meets."
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Question 3 of 25
Being an athletic director requires a flexible schedule. Are you able to meet these requirements?
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How to Answer
You don't need to share what your schedule looks like, but you should let the interviewer know you understand the expectations. If you're not clear and need to know more about what the schedule might look like, ask. The interviewer wants to see that you will treat your role as an athletic director seriously.

Answer Example
"I am willing to do what it takes to be successful in this role. If that means working overtime, that's okay too."
Entry Level Example
"Being newer to my career as an athletic director, I am willing to work any hours needed. Rest assured, I will be present whenever it's required of me."
Experienced Example
"As an athletic director, I have learned that there is no set schedule and I embrace that. I've always been on-call for important events, and my staff knows that I'm a backup for emergencies, if needed. The schedule is not a concern for me, at this time."
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Question 4 of 25
Define a good coach.
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How to Answer
The interviewer wants to know more about your thoughts on what makes a competent coach. State the qualities you believe in and reinforce the fact that you possess these talents as well. Take this as an opportunity to share your values. Reflect on the responsibilities listed in the job description. Providing training to the athletes, challenging them and developing them to excel as individuals and as a team are some of the general expectations of a solid coach. Think about which characteristics are needed to fulfill these responsibilities.

Answer Example
"A good coach is encouraging, motivating, and understands the limitations of each team member yet not allow them to limit themselves."
Entry Level Example
"In my experience, there are many different coaching styles, and I'm not sure there is one typical style. However, I think a coach who can communicate effectively with each person on the team while also leading the entire team towards one goal is truly an amazing coach. I like to hire coaches who are empowered and committed."
Experienced Example
"A good coach will always show pure dedication, have high expectations of the players and spend their time being an effective mentor."
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Question 5 of 25
What experience do you have with fundraising?
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How to Answer
In education, budgets may be tight and efficient fundraising will be necessary. Talk about a specific experience that displays your knowledge and skills. Tell the interviewer about your success in fundraising. Share how many people attended and how much money you raised. Specific numbers will speak volumes.

You will want to know about the school and their current fundraising efforts. Based on what you know about their fundraising and financials, present something cutting edge and creative that they may not have considered or aren't investing as much energy into. Events, new athletic programs, social media and broadcast marketing are all compelling examples to present.

Answer Example
"Last year, our athletic department sold raffle tickets for a trip that was donated by a local travel agency. We raised $55,000 which went directly to new uniforms and travel expenses for our team."
Entry Level Example
"This year we are putting together a gala to raise money for our girl's soccer team. There will be a silent auction with items donated by local businesses and a local band playing. We did a similar event last year, and the event was packed."
Experienced Example
"In my previous role, I was the fundraising lead for all of the athletic programs. Each year, we needed to raise an additional $50,000 to support our hiring of coaches and purchasing of equipment. I implemented small-scale fundraising efforts like a local donation drive, and I also led the large-scale efforts such as the annual auction. In all, we did meet our goal but it was a team effort, and I had some of the best volunteers you could ask for."
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Author of Athletic Director Answers and Questions

Rachelle Enns
Rachelle Enns is an executive head-hunter and job search expert. Utilized by top executives from Fortune 100 & 500 companies like Fitbit, Microsoft, General Electric, Nestle, and more, she helps professionals position themselves in a competitive marketplace. Rachelle founded Renovate My Resume, a company that focuses on helping job seekers get their edge back. Renovate My Resume creates stand-out resumes, cover letters, LinkedIn profiles and professional summaries for new grads, all the way to corporate executives. Rachelle spends much of her time training career coaches, recruiters, and resume writers. She also holds interview workshops for students and interns, globally. For great tips and tricks, follow Rachelle on Instagram @_rachelle_e or @renovatemyresume.
First written on: 06/05/2013
Last modified on: 08/21/2018

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About Athletic Director

August 17th, 2017

An athletic director (commonly "athletics director" or "AD") is an administrator at many American colleges and universities, as well as in larger high schools and middle schools, who oversees the work of coaches and related staff involved in intercollegiate or interscholastic athletic programs.