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Hospitality Mock Interview

Question 4 of 32 for our Hospitality Mock Interview

Hospitality was updated by on March 29th, 2020. Learn more here.

Question 4 of 32

The internet is constantly changing the conversation between Company ABC and our customers. What are your thoughts on the use of social media marketing platforms such as Facebook, Twitter, and Instagram?

"I see that Company ABC has a strong social media platform. You are very engaged with your followers and commenters. I feel that social media marketing has influenced companies to react faster and more openly to customer complaints - which is great. I am 100% on board with where social media marketing is taking the hospitality industry, and I think that Company ABC is doing a great job with online brand management."

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How to Answer: The internet is constantly changing the conversation between Company ABC and our customers. What are your thoughts on the use of social media marketing platforms such as Facebook, Twitter, and Instagram?

Advice and answer examples written specifically for a Hospitality job interview.

  • 4. The internet is constantly changing the conversation between Company ABC and our customers. What are your thoughts on the use of social media marketing platforms such as Facebook, Twitter, and Instagram?

      How to Answer

      The interviewer would like to know that you are savvy when it comes to the reach of online marketing. How aware are you that every move you make can be quickly scrutinized and immediately commented on, online? Talk about how you have seen social media marketing affect your current or previous employers.

      1st Answer Example

      "I see that Company ABC has a strong social media platform. You are very engaged with your followers and commenters. I feel that social media marketing has influenced companies to react faster and more openly to customer complaints - which is great. I am 100% on board with where social media marketing is taking the hospitality industry, and I think that Company ABC is doing a great job with online brand management."

      2nd Answer Example

      "I think that social media, like all things, can have a positive side, and a negative side. If social media marketing is managed very diligently, I believe it's a great tool to converse with clients and customers in a fast and effective way."

      Anonymous Interview Answers with Professional Feedback

      Anonymous Answer

      "Social media marketing platforms such as Facebook, Twitter, and Instagram have their upsides and downsides. They can be great for communicating up-to-the-minute snow conditions, but these days even outdoors in the middle of nowhere people are likely to post details of customer service they have received, whether that be positive or negative. I always try to keep this in mind when dealing with customers."

      Krista's Feedback

      This is a good response, showing you have thought of the pros and cons of using social media.

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