Fueled Mock Interview
Master 28 Fueled interview questions covering mobile strategy, client delivery, and agency culture.
Question 3 of 28
Name three ways a mobile app can make money. With which approaches are you most familiar?
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Rachelle Enns is an interview coach and job search expert. She works with candidates to perform their best in employment, medical, and post-secondary admission interviews.
When you can understand how companies best make money in the mobile app industry, it's much easier to develop apps that are responsive to that particular goal. The interviewer would like to see that you understand there are a variety of ways to earn money from a mobile app. If you have downloaded any of the apps created by Fueled you should be able to identify which methods they rely on for making a profit, allowing you to bring that up in your discussion.
Some earning tactics are:
- Charge per copy
- Monthly subscription
- Ads and sponsorships
- Micro-transactions
- Premium Upgrades
Rachelle Enns is an interview coach and job search expert. She works with candidates to perform their best in employment, medical, and post-secondary admission interviews.
"I have downloaded your most recent mobile app and saw that you use a blend of ads and micro-transactions to drive profits. This method is one that I appreciate the most because it gives people the option to use the free version, interrupted by ads, or a paid version should they prefer. I am also aware that monthly auto-subscriptions are very popular in the mobile app industry."
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