"A couple of years ago, when I worked customer service in retail, I had a customer looking for a discontinued item of clothing for her sick mother. The easy route would have been to simply look it up, tell her it was discontinued, and send her on her way. Instead, I took down the customer's contact information and let her know that I could contact the person who handled archived products. If we could track it down, I would be in touch. With a simple phone call, my colleague was able to track the item down from the supplier and ship it directly. We put the customer in direct contact with the supplier, and she was as happy as could be. Looking back on that situation, I felt that it was the right thing to do given her situation and the fact that she was a loyal customer."