As a Personal Banker with Bank of America, why is providing tailored customer service important? How would you make this a priority if hired for this role?

"As in my current industry, I understand that your customers at Bank of America have their own unique financial situations and needs. Because of that, I have to work with each person on their terms rather than taking the same canned approach with every customer. To provide the most tailored customer service possible, I would take the time to get to know my customers and their needs and then work with them on their goals. As personal finance can often be frustrating, I would take my time to listen to and understand my customer's frustrations and show that I truly care about helping them create a solid plan moving forward."

"A tailored approach in customer service is easy when you listen, listen, and then listen some more. By reflectively listening to my customers, I'm able to get to know them by name, learn a bit about them, and learn their financial goals for the short and long term moving forward. With that information, I can formulate the best customized plan for them. They need to know that my approach was created with their needs in mind."

One of their core values is 'Act responsibly,' and they state, "We believe that integrity and the disciplined management of risk form the foundation of our business. We are aware that our decisions and actions affect people's lives every day. We believe in making decisions that are clear, fair, and grounded in the principles of shared success, responsible citizenship, and community building."