When was the first Amazon Prime Day?
"The first Amazon Prime day arrived on Amazon's 20th birthday, on July 15, 2015. Since then, the event hovers around that time of year, and Prime Day 2022 took place July 12-13."
As stated on Amazon's website, "Prime Day is Amazon's annual deal event exclusively for Prime members, featuring deals on top brands and small businesses. The event came to life for customers on July 15, 2015, as a way to celebrate Prime members on Amazon's 20th birthday."
This question assesses whether you are a loyal Prime Member, embracing the company and it's culture. It also also aims to evaluate how prepared you are for this interview, and how well you'd be able to answer such questions as a representative of their brand.
You want to come across as if you are at home talking about the company culture, history, so don't forget to keep it natural. Practice in front of your computer's camera, trying not to look at yourself, but rather at the camera lens, and try to come across as a friend. Make eye contact, exude confidence, and communicate clearly. Remember, when your words don't match your gestures, it's your gestures that will be interpreted as your real answer. So maintain confident and comfortable body language, and speak from the heart.
Community answers are written by other candidates practicing this set. Reading how others frame the same question is one of the fastest ways to sharpen your own.
Anonymous Answer
7/15/2015
Marcie's Feedback
Nice! It's great that you're familiar with the date. Consider building out your answer by discussing how you know this - did you buy anything that day? What do you like about Prime Day? Why do you think it's a smart promotional strategy for the company?
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