"While completing my degree, I focused a great deal on the management of Retail Product Lifecycle. I am very familiar with the stages of the product lifecycle, particularly with private label product management. This private label experience that I bring will help Amazon's third-party sellers as they approach a competitive landscape where they must know about their market, the demand and understand product competition. Proper product lifecycle management is also critical to preventing deadstock, a situation that does not benefit anyone involved in the product delivery or merchant process. The 4 stages that I understand are introduction, growth, maturity, and decline. I believe these stages apply to nearly every product on the market. Some move more quickly through these stages than others, especially if they are a product such as a specific app or game. Other products are evergreen and will move through this lifecycle much slower. I look forward to using my knowledge in the PM role to help Amazon's third-party sellers succeeded by better understanding how their product will perform in growth, how to understand market saturation, how to price by demand and quality, and how to best avoid under and overstocking."