Describe the most innovative idea you have worked on during your Product Management career.
The interviewer wants to know that you are a creative thinker and have work-based accomplishments that make you proud. They also want to see that you view innovation as a group effort rather than a solo accomplishment. As a leader for Amazon, you are expected to 'Think Big,' which, for the company, means that you will 'create and communicate a bold direction that inspires results' and you will 'think differently and look around corners for ways to serve customers.' Talk to the interviewer about the most innovative product you have worked on in your career. Be sure to outline your role in the project and your stand-out contributions. If you learned any stand-out lessons, consider discussing your biggest takeaways from the project.
"When I was working as a Product Manager for Company XYZ, one of the most exciting parts of my job was to come up with and pitch new product ideas. The most memorable, and I believe the most innovative, was Product XYZ (describe any features you can without breaking confidentiality or an NDA). The role I played as the PM was to perform the proper analysis to ensure it was a viable product, then shape the strategy and create the product roadmap. Then, I presented the plan to the stakeholders so they could see the entire outline of our proposed process. Once my team received the green light from all stakeholders, we went ahead with the project. The project took 18 months from start to finish and presented many exciting learning curves for me and my team, such as (discuss any obstacles you faced and what you learned)."
