"This is an easy question for me to answer! I really love the idea of gamifying the onboarding process to make it fun and motivating for the customer. A good example of a company that uses this tactic is Dropbox, and I believe it could be implemented effectively for your company too. Essentially, Dropbox rewards its customers and allows them to unlock more storage as they reach different milestones, like posting positive things about the service and following the company on social media, using camera uploads, referring new users, and other incentives. I think this creates a cool, fun way for customers to spread the word about your company while simultaneously generating goodwill as they receive rewards for their behavior."

"If you are trying to increase someone's SEO, a lot is lost if you don't fully capitalize on the principle of internal links. Keep baiting them and lure them further in. Think about how Microsoft accomplished this before the internet. They created their famous solitaire game, which effectively trained people to use their software in a fun and engaging way. Keep them engaged, and introduce them to more services or products they didn't know they needed."