Growth Marketing Mock Interview
Master 35 Growth Marketing interview questions covering experimentation, metrics, acquisition channels, and product-led growth.
Question 21 of 35
What growth marketers and/or blogs do you follow?
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Community Answers
The interviewer is interested in finding out if you follow industry news and, if so, what publications and/or other growth marketers you pay attention to. They will want to get the sense that you are both passionate about the industry and proactive in terms of staying up on new growth marketing ideas, methods, and tools.
"I definitely read up on industry blogs; they serve as inspiration for new experiment ideas and educate me on new platforms and tactics to try using. I peruse a lot of them, but one of my favorite growth marketing blogs is OkDork. It's written by Noah Kagan, one of the best growth hackers out there. Another one of my favorites is Casey Accidental, which is written by Casey Winters, Chief Product Officer at Eventbrite. His blog covers both high-level strategy and in-the-trenches tactics, so I find it very useful and it frequently influences my work."
Kevin Downey has an extensive background in business management, recruiting, branding and marketing. He's volunteered his career coaching services at job fairs, lecturing on interview techniques and crafting winning resumes and cover letters.
"I am a big follower of growth hacker Neil Patel. Do you follow him? I subscribe to his newsletter and read all of his blogs. He once said, 'If you are trying to grow your qualified search traffic, you have to combine your content marketing with your SEO efforts.' I couldn't agree more!"
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