The technology available to Digital Advertising campaign managers is constantly changing and improving. How do you remain current with the changing industry?

How to Answer
1st Answer Example
2nd Answer Example

To add value as a Marketo team member, it is important that you remain current to changes in the industry. Whether through formal or informal means, hiring managers want to be assured that you will make strides to remain informed and continue learning about trends and new developments in the Digital Advertising industry. Through your response, convey that you are interested in personal professional growth that will contribute to Marketo's strategic goals.

"From my experience in the Digital Advertising industry, I have witnessed the many technological changes and improvements that have benefited marketers. I understand that to get a full picture of the industry climate, you have to go outside the company's walls. I belong to several industry professional groups online where I am informed of seminars and training sessions as it relates to Digital Advertising technology. The information I acquire from these gatherings has been valuable as I implement my learnings into my job responsibilities and share with other team members within the company."

"My experience at various companies has shown me that informal learning can be just as valuable as formal training sessions or seminars. I continually seek out ways to learn more about the Digital Advertising industry, whether it's from the technological side or the creative side. By connecting with clients, co-workers in other departments or professionals in my network, I have gained valuable insights into the Digital Advertising industry. The knowledge I gained has given me new perspectives on my work and the industry overall, while giving me the tools I need to add value to the company."

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How to Answer: The technology available to Digital Advertising campaign managers is constantly changing and improving. How do you remain current with the changing industry?

Advice and answer examples written specifically for a Marketo job interview.

16. The technology available to Digital Advertising campaign managers is constantly changing and improving. How do you remain current with the changing industry?

How to Answer

To add value as a Marketo team member, it is important that you remain current to changes in the industry. Whether through formal or informal means, hiring managers want to be assured that you will make strides to remain informed and continue learning about trends and new developments in the Digital Advertising industry. Through your response, convey that you are interested in personal professional growth that will contribute to Marketo's strategic goals.

1st Answer Example

"From my experience in the Digital Advertising industry, I have witnessed the many technological changes and improvements that have benefited marketers. I understand that to get a full picture of the industry climate, you have to go outside the company's walls. I belong to several industry professional groups online where I am informed of seminars and training sessions as it relates to Digital Advertising technology. The information I acquire from these gatherings has been valuable as I implement my learnings into my job responsibilities and share with other team members within the company."

2nd Answer Example

"My experience at various companies has shown me that informal learning can be just as valuable as formal training sessions or seminars. I continually seek out ways to learn more about the Digital Advertising industry, whether it's from the technological side or the creative side. By connecting with clients, co-workers in other departments or professionals in my network, I have gained valuable insights into the Digital Advertising industry. The knowledge I gained has given me new perspectives on my work and the industry overall, while giving me the tools I need to add value to the company."

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