What does customer service mean to you?
Whether you are applying for a customer-facing role or not, your interviewer needs to ensure you would effectively represent their company, on and off the job, in a manner that would preserve and protect their reputation. Frito Lay advertises that they are very customer-focused.
"When you are in the stores with our customers, you help them find what they need and deliver service that exceeds their expectations." They state it is their mission to "Create more smiles with every sip and every bite, by creating joyful moments through our delicious and nourishing products and unique brand experiences, by being the best possible partner, driving game-changing innovation and delivering a level of growth unmatched in our industry."
"Customer service means to stand by your product, share your enthusiasm for it, and be both a customer and a representative of the brand. If your customer is unhappy, make them happy. For example, a customer called me very frustrated about a problem with a shipment. I listened and told them I would be happy to help. I asked more questions to understand the problem and then suggested once I had a better idea of what might solve it. The customer was relieved and grateful that I took the time to listen and make sense of the issue."
"Show you care and make people smile. Empathize and actively listen, do not interrupt, and repeat back to the client in their own words. Help the client feel they are valued, listened to, and cared for. Make them happy and make them smile."
The aim of your answer should be to showcase your love for their products and that you would stand behind the company and its mission with pride and enthusiasm. "Help us make America's favorite snacks."
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