Unilever spends a great deal of time enhancing its branding and marketing for its product lines. They recognize the value of their customer's brand loyalty. Consumer satisfaction holds great value here! So, to maintain their consumer's brand loyalty, they'll need assurances that everyone they hire will be able to serve as a representative of their brand and stay true to everything they stand for.
The expression, 'the customer is always right' truly means that every customer should be satisfied and appreciated for their brand loyalty. Everyone wants to feel heard, to be treated with respect, and seeks validation. So whenever communicating with the public, empathy, listening, and strong communication skills hold great value. Consider these points when forming your answer.