"There are a couple of interactive learning methods that I've successfully utilized over my entire career. The first one is gamification. Many of the materials I design at my current job are for the sales organization, and salespeople are naturally competitive. To gamify courses, I add gaming elements like score-tracking, badges, and team competitions. This method really works because the concept of winning is highly motivating to this type of audience. So far, I've seen that engagement rates from gamified modules are between 30 to 50% compared to other delivery methods.
Another interactive method that I really like is role-playing. I used this for a lot of the training programs I developed for our financial advisors. Participants are assigned different fictional characters and provided with a dossier of that character's background, including their job, income, household size, expenses, hobbies, and habits. It helps the participants to empathize with the different customers they might encounter on the job. As a result, they can prepare better for their meeting with clients."
