If I never heard of TSB Bank, what would you want me to know?

TSB Bank is exploring the depth of your company knowledge. Your answer to this question will offer them insights into why you are competing for this role. You may be interested in the job because you are familiar with their company and see mutual opportunity there or because their branch is within walking distance from your home, and that would be convenient for you.

Whether or not you are already familiar with their company, start researching and learning everything you can now. You should approach any job you interview for as if you are already onboarding and investing your time, energy, and professionalism into the opportunity. That will speak to your work ethic. Showing you put your all in, even before you have the job, sends the clear signal that you're a hard worker with a strong work ethic who goes the extra mile as your default, all desirable traits in a candidate.