Looking at our products and services, what do you think we do better at Netflix than any of our competitors?
Before your interview, research Netflix and any awards or recognition they have recently received. In their industry and competitive space, where do they stand out? Speak positively about the organization's recent achievements to show that you are interested and engaged in their work.
"I know that Netflix receives recognition for producing original content. Not only that, but your content is high quality and rivals programming from some of the world's biggest networks. You are a trailblazer in this particular arena which is impressive."
"Netflix truly started the 'cord-cutting' trend of consumers canceling their cable. This trend came only from true customer satisfaction with your programming and service. The customer service standard at Netflix puts most businesses to shame. I genuinely believe these factors are among the biggest reasons why Netflix has been so successful."
"As a consumer that uses both Netflix and a few of your competitors, it's easy to see that you have many competitive advantages in your market. I think the usability of your system speaks most to the general public and will keep your customers subscribed for years to come."
Community answers are written by other candidates practicing this set. Reading how others frame the same question is one of the fastest ways to sharpen your own.
Anonymous Answer
Apart from buying licenses of great movies, I think the most prominent factor that makes Netflix very successful is the fact that Netflix is also a great content creator. Netflix has produced a wide variety of quality original content that is unmatched by its competitors.
Stephanie's Feedback
It's clear that you've researched Netflix and understand how the company stacks up in comparison to competitors. My only suggestion is that, since you mention quality original content, you be a bit more specific by providing a few examples of the original content that you're referencing.
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