Practice 27 H&M interview questions covering fashion retail, customer experience, and brand values.
Question 2 of 27
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Example Answer
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The interviewer would like to know that what you've learned about H&M's social and philosophical stances in preparation for this interview. Take the time beforehand to do a little research; much of this information is available on the H&M website.
"First, I love that you have a position at H&M specifically devoted to sustainability - your Head of Sustainability. From what I've researched, I can see that the H&M group has a very strong history in sustainability. I love that your vision is to use your size and scale to lead the change toward a circular and renewable fashion industry, all while being a fair and equitable company. That's the kind of company I'd like to work for."

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Anonymous Answer
H&M's sustainability policies and strategy are a strong reflection of the brand's culture and values. Their vision to lead the change towards circular and renewable fashion while being a fair and equal company emphasizes the fact that they are well prepared for this rapidly changing world. I am impressed by the company's approach of being explicit to customers about manufacturing and sourcing details on digital platforms.

Lauren's Feedback
Great start. The answer is quite wordy, so I helped refine it.
H&M's sustainability strategy aims to venture towards circular and renewable fashion while maintaining fairness and equality. Manufacturing and sourcing details are made transparent to consumers, thus elevating the company's reputation, brand culture, and values.
Anonymous Answer
As I've researched, I can see that the H&M group has a very strong history in sustainability. I love that your vision is to lead the change toward a circular and renewable fashion industry with net zero climate impact, all while being a fair and equitable company. That's the kind of company I'd like to work for.

Jaymie's Feedback
Interviewers want to see that you've done your homework and know what they are about. Your response shows you're familiar with the company and its sustainability efforts!
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Written by Michelle Clark
27 Questions & Answers • H&M
By Michelle
By Michelle