Digital Content Manager Mock Interview
Practice 30 Digital Content Manager interview questions covering strategy, analytics, and content operations.
Question 30 of 30
How experienced are you in using emails to promote content?
How to Answer
Example Answer
Community Answers
There are multiple ways that one can promote content, including through social media and in forums. The interviewer wants to know if you're familiar with promoting content using email. If you are, share your experiences with them. If not, let them know that you are eager to do this and a quick learner.
"In my last job I used email to promote new blog articles and premium pieces of content. We had a list of people who had signed up for our email notifications. I tended to do this on a monthly basis and included recent pieces of content that I wanted people to see. This definitely helped to engage our readers; we tracked email opens, click-through rates, and conversions, and the results tended to be good. It definitely brought a lot more traffic to this content much quicker than waiting for organic traffic to trickle in and build over time."
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