Do you understand our primary customer base at DHL Logistics?
Part of your research before going into an interview should include branding, audience, and the demographic that DHL Logistics aims to serve. Identify the keywords and phrases they use and incorporate them into your answers.
"From the research I conducted, my understanding is that your primary customer base is small business owners looking for fast and affordable service while enjoying a personalized experience. Most of my work experience has been with start-up companies and small business owners. This experience would be valuable to DHL Logistics if you hire me because I am already aware of the customer experience small business owners are looking for."
"My understanding is that your primary customer base is medium-sized businesses, but you are now refocusing to target enterprise-level businesses. Is this correct?"
