Audi has a reputation for being one of the best premier luxury brands in the world. How familiar are you with Audi and the vehicles it manufacturers.
The interviewer would like to know that you have done some research on Audi because this can indicate how serious you are about a career with Audi. Before the interview, do some online research so that you can intelligently answer this question when asked. This is an opportunity to share some specific things that you learned in your research.
"I was able to research a bit, and I learned that Audi is a subsidiary of Volkswagon producing some of the best luxury vehicles on the road today. The name Audi means 'Listen' in Latin, and that through the years, Audi has prided itself on being on the cutting edge of technology. For example, Audi was the first manufacturer to develop a front-wheel-drive vehicle and create the Quattro all-wheel drive, which many other competitors have tried to imitate. This is why I am so excited about working for Audi."
