How to Answer: What is the Belo, and why is it important to Airbnb?
Advice and answer examples written specifically for an Airbnb job interview.
16. What is the Belo, and why is it important to Airbnb?
What You Need to Know
This is another question that tests your company's knowledge. When approaching your research of a company you are interviewing for, imagine that you are getting a head start on your onboarding. That way, when you enter the interview, you'll have a stronger sense of their company culture and will be in a better position to display yourself as a more viable candidate. Research Airbnb's Belo and what makes their logo so iconic.
Written by Kevin Downey on December 20th, 2022
Entry Level Example
"The Belo is the logo for Airbnb. It's the 'A' in Airbnb and is as subtle as the famous FedEx logo and the arrow hidden within."
Written by Kevin Downey on December 20th, 2022
Experienced Example
"The Belo is the logo for Airbnb. This iconic logo has several hidden images within it. Belo stems from the word 'Belong.' This image not only serves as the 'A' in Airbnb, but the loop in the center is the same image as a map pin. Also, turn it upside down, and it is a heart. Right side up, it symbolizes a person with their arms in the air. Put those together, and you have people-love-places and belonging. Also, it is a loop with no end or beginning, which also symbolizes the eternal."
Written by Kevin Downey on December 20th, 2022
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