Which one of NBC Universal's properties is the least profitable? Why? What could we do to fix it?

Not only is the interviewer likely testing the breadth of your knowledge, but also how diplomatic you are in your approach to this question. A new hire needs to learn the ins and outs before suggesting an improvement. Only an executive of NBCUniversal will truly have the full scope of insider knowledge of how to effectively answer this question. The interviewers will be looking for any red flags regarding your presumption and how deftly you'll answer equally difficult questions as a Page at NBCUniversal.

Offer your insights with humility. Admit that it's difficult to answer the question intelligently without having all the facts. Offer as many of your insights as you can after performing effective research and recite your sources in your answer.

Don't offer an uninformed opinion based on your personal preference for the way things should be done. Do your research and be diplomatic. Nuance is required to answer this question effectively.