Marketing Mock Interview

Practice 32 Marketing interview questions covering brand strategy, campaign metrics, and consumer insights.

Question 20 of 32

Why did you choose a career in Marketing?

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Rachelle Enns
Rachelle Enns

Rachelle Enns is an interview coach and job search expert. She works with candidates to perform their best in employment, medical, and post-secondary admission interviews.

The interviewer would like to know what initially drew you to a career in marketing. Perhaps you have a significant interest in consumer behavior, or maybe you have a strong penchant for marketing research or growth hacking. Whatever your response, show the interviewer where your strengths land. Give an honest answer that showcases your passions. Be sure to avoid cliche responses such as, 'I have wanted to work in marketing since I was a small child.'

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