What exposure have you had to the wide range of services we offer at Sitel?

The interviewer is interested in why you are pursuing a career with them. In gauging your familiarity with their products and services, they hope to identify if you stumbled on their job posting or if you were already aware of their company and its products and services and wanted to pursue a career with them in particular. If so, you'll already be more than familiar with their company, its products and services, and the company's core values and mission statement. Research the company, its products and services, and the position before your interview. Discuss with the interviewer any prior exposure you've had to the company. Keep your response positive and lighthearted. If you hadn't heard of them until you found the job posting, reveal how thoroughly you researched the company.