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Microsoft Marketing Mock Interview

Question 15 of 30 for our Microsoft Marketing Mock Interview

Microsoft was written by on June 22nd, 2022. Learn more here.

Question 15 of 30

Why is customer service important in marketing and what methods do you use to determine what your customers want?

Customer service is an essential part of marketing because it allows you to build relationships with customers and keep them happy. Employers ask this question to see if you understand the importance of customer service and how it relates to marketing.

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How to Answer: Why is customer service important in marketing and what methods do you use to determine what your customers want?

Advice and answer examples written specifically for a Microsoft job interview.

  • 15. Why is customer service important in marketing and what methods do you use to determine what your customers want?

      Why the Interviewer Asks This Question

      Customer service is an essential part of marketing because it allows you to build relationships with customers and keep them happy. Employers ask this question to see if you understand the importance of customer service and how it relates to marketing.

      Written by Sue Oberliesen on June 22nd, 2022

      What You Need to Know

      Marketing is all about creating a relationship with the customer. It's the process of understanding what customers want and need and then delivering the right message to them in a way that they'll understand and appreciate. There are a number of ways to identify your customer's needs. Whether you have an existing product or service you'd like to improve, or you're looking for a new, innovative idea, you can gather valuable insights from several sources, including observing behaviors, interviewing/surveying current and former customers, generating data from customer analytics, and customer journey mapping, to name a few.

      Written by Sue Oberliesen on June 22nd, 2022

      Answer Example

      "Customer service is important in marketing because it allows you to build relationships with customers. A relationship with customers can help you create a loyal following and increase sales. Customer service is also important because it can help you achieve your goals and objectives. For example, if you are trying to increase sales, customer service can help you build a relationship with a customer so they feel comfortable purchasing from your company."

      Written by Sue Oberliesen on June 22nd, 2022