Lululemon Collective is an affiliate program for Lululemon lovers. This program is open to influencers, yoga instructors, running enthusiasts, and entrepreneurially-spirited guests. As part of the Lululemon Collective, ambassadors promote its products, services, and events in exchange for perks such as commission on what people purchase through their posts.

The Sweat Collective is a program reserved for fitness leaders. Lululemon offers perks and benefits to Sweat Collective members who show a dedication to leadership and a commitment to their craft. There is an application process and, to be considered, you must be an active leader, teacher, or coach for adults in the space of personal training, run clubs, or be a professional athlete.

The interviewer wants to see that you have researched all branches of Lululemon and, if eligible, you have become part of either Collective. When you respond, show a genuine interest in the Lululemon brand and its movement toward building communities.