"I think the greatest challenge is misinformation and misunderstandings about water resources and water use. For example, we still struggle with misinformation about the quality of our water and how to conserve water. Educating the public about where our water comes from and how it's managed can establish a sense of personal responsibility and trust. Yet, we cannot teach everyone everything in one interaction, one social media post, or one ad. It's a long-term process that takes a lot of education and awareness from multiple angles."
